Creative Marketing Head

About Tutorac: Tutorac is a dynamic EdTech platform revolutionizing the way learners and educators interact. We connect top-tier IT tutors with students across the globe. Our mission is to create a seamless and accessible marketplace where businesses, educational institutions, and individuals can hire expert IT tutors with ease. Job Overview: We are seeking aCreative Marketing Headto spearhead the growth of Tutorac Marketplace. This is a unique opportunity to join a rapidly growing platform that aims to become the go-to destination for hiring IT tutors. You will lead our brand strategy, digital marketing initiatives, and community-building efforts to ensure that Tutorac is top-of-mind for anyone looking to hire IT talent. Your leadership will drive the success of our marketing campaigns, user acquisition, and brand development. Key Responsibilities: Brand Strategy : Develop and execute a comprehensive brand strategy to position Tutorac as the leading marketplace for IT tutors. Creative Campaigns : Oversee creative development, including content creation, video production, and graphic design for digital marketing campaigns. Growth Marketing : Plan and implement innovative user acquisition strategies using SEO, SEM, content marketing, and social media platforms. Community Engagement : Build and manage a vibrant community of tutors, students, and educational partners. Influencer Partnerships : Develop partnerships with influencers, educational institutions, and tech companies to enhance brand awareness. Lead Digital Marketing : Drive campaigns on Google, LinkedIn, Facebook, and Instagram. Analyze performance and optimize accordingly. Cross-Functional Collaboration : Work closely with the product, sales, and customer success teams to ensure alignment with business goals and brand messaging. Data-Driven Strategy : Use data analytics to measure the success of marketing campaigns, refine strategies, and improve ROI. Qualifications: Experience : 7+ years of experience in creative marketing, brand strategy, or digital marketing, preferably in EdTech or IT education. Proven Leadership : Experience managing marketing teams and overseeing the end-to-end execution of large-scale marketing campaigns. Strong Digital Expertise : Deep understanding of SEO, SEM, social media marketing, and content strategy. Creative Vision : Excellent storytelling, content creation, and creative direction skills. Data-Driven : Strong analytical mindset with experience using data to make marketing decisions. Proactive and Self-Starter : Ability to work independently and take the initiative in a fast-paced, growing startup environment. Communication Skills : Excellent written and verbal communication, with the ability to interact effectively with stakeholders at all levels. Why Join Us? Impact : Play a key role in shaping the future of online education and tutoring. Growth Opportunity : Take the lead in a fast-growing, innovative company. Flexible Work Environment : Work remotely with a flexible schedule. Collaborative Culture : Join a talented, dynamic, and supportive team.

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