Head of Demand Generation

We are seeking a strategic and results-drivenHead of Global Demand Generationto lead and execute our demand generation strategy across geographies.Key Responsibilities: Develop and lead the global demand generation strategyto support pipeline and revenue goals across North America, Europe, APAC, and emerging markets. Work closely with sales leadership to align marketing and sales goals and support account-based marketing (ABM) initiatives. Drive the selection, implementation, and optimization of marketing automation tools and CRM systems Analyze market trends and competitor strategies to refine demand generation programs. Optimize lead nurturing and scoring strategies for improved marketing-to-sales funnel efficiency. Qualifications: Bachelor’s or Master’s degree in Marketing, Business, or a related field. 10+ years of progressive experience in B2B demand generation, preferably inIT services or SaaSenvironments. 5+ years of leadership experience managing global or regional demand generation teams. Proven track record in building and executing high-performing lead generation programs that convert to pipeline and revenue. Strong knowledge of marketing automation platforms and CRM tools Data-driven mindset with a deep understanding of campaign metrics, attribution, and analytics. Strong collaboration and stakeholder management skills across sales, marketing, and executive leadership. Preferred Experience: Experience working in global/multi-regional markets with diverse buyer personas. Background in demand generation for complex B2B IT services sales cycles.

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