CRO (Conversion Rate Optimization) Consultant

CRO (Conversion Rate Optimization) Consultant SynapseIndia is a software development company with over 24 years of experience, featuring development offices in India and the USA. We serve clients worldwide, delivering innovative solutions tailored to their needs. Our Noida SEZ office is conveniently located just a 10-minute walk from the nearest metro station. Why work with us? Partnerships with Industry Leaders: We are a Google and Microsoft partner, staffed by certified professionals. Global Presence: As a multinational corporation, we have clients and employees across the globe. Structured Environment: We follow CMMI Level-5 compliant processes to ensure quality and efficiency. Timely Salaries: We have consistently paid salaries on time since our inception. Job Stability: Despite market fluctuations, we have not had to lay off employees. Work-Life Balance: Enjoy weekends off on the 2nd and last Saturday of every month, with no night shifts. Our employees are 100% satisfied, thanks to a culture of trust and growth opportunities. Eco-Friendly Workplace: We promote health and well-being with special anti-radiation and energy removal features in our offices. We prioritize the job security of all our employees. We celebrate all festivals with enthusiasm and joy. Yearly Appraisals: Exceptional performers can receive over 100% increments during appraisals. We recognize and reward top performers on a monthly basis for their outstanding contributions. We provide Accidental and Medical Insurance to our employees. Who are we looking for? Designation  : CRO (Conversion Rate Optimization) Consultant Experience Range : 4 + years What is the work? Analyze website data (Google Analytics, GA4, heatmaps, session recordings) Identify drop-off points and optimization opportunities Develop and execute A/B and multivariate tests Optimize landing pages, product pages, and checkout flows Improve calls-to-action (CTAs), forms, and UX/UI elements Collaborate with marketing, design, and development teams Present performance reports and insights to stakeholders Monitor KPIs such as conversion rate, bounce rate, and average order value Recommend personalization strategies and funnel improvements What skills and experience are we looking for? 4+ years of experience in CRO, digital marketing, or growth marketing Strong understanding of analytics tools (Google Analytics, GA4) Experience with A/B testing tools (Optimizely, VWO, Google Optimize, etc.) Knowledge of UX/UI principles and customer behavior psychology Basic understanding of HTML/CSS (preferred) Strong analytical and problem-solving skills Excellent communication and presentation skills Experience in e-commerce or SaaS businesses Familiarity with CRM and marketing automation tools Understanding of SEO and paid media performance Experience with conversion-focused copywriting Increase in conversion rate % Revenue uplift Improved funnel performance Reduced bounce rate Increased average order value (AOV) Apply (Gmail) Apply (Form)

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