Marketing Content Manager

About the Role We are seeking a dynamic and detail-orientedContent & Marketing Operations Specialistto support our marketing initiatives. The ideal candidate will be skilled inSEO, blog writing, and content creation , while also managingcoordination between internal teams and external marketing partners/agencies . This role is crucial in ensuring smooth execution of content and marketing deliverables that align with client’s brand and business objectives. Key Responsibilities Content Development & Blogging Research, draft, and edit blogs and articles around insurance, personal finance, and investment topics. Ensure all content is optimized for SEO and follows brand guidelines. SEO & Performance Optimization Conduct keyword research and implement SEO best practices for blogs and digital content. Track and report content performance using tools like Google Analytics, Search Console, and SEMrush. Marketing Coordination Act as a bridge betweeninternal marketing/product teamsandexternal agencies/vendors . Ensure timely execution of campaigns, blog posts, and digital content deliverables. Assist in managing editorial calendars and aligning content with marketing campaigns. Marketing Operations Support Support the creation and review of marketing collaterals (emailers, landing pages, campaign copy, etc.). Coordinate content review cycles and approvals with internal stakeholders. Assist in campaign reporting and documentation of marketing activities. Requirements 2–3 years of experience incontent writing, SEO, or marketing operations(BFSI/insurance domain preferred). Strong ability tomanage cross-functional coordinationbetween internal teams and external agencies. Solid understanding ofSEO principles, keyword research, and on-page optimization . Proficiency withSEO and analytics tools(Google Analytics, Search Console, SEMrush, Ahrefs). Excellent written and verbal communication skills. Familiarity withCMS platforms (WordPress/HubSpot)is an added advantage. Highly organized, proactive, and able to manage multiple priorities. Contract Details Role Type:1-year contractual position Work Location:On-site, Thane office

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