Sourcing Manager - Real Estate

Primary Purpose The Sourcing Manager/Associates will be responsible for bringing in direct clients and expanding the broker/channel partner network to drive sales across luxury apartment, retail, and commercial projects in the MMR region. The role requires a deep local network, strong relationship-building skills, and a go-getter attitude to build and nurture a robust pipeline of both clients and CPs. Key Activities (Critical activities of the job) • Manager to lead and mentor a team of Sourcing Managers across site locations. • Set daily, weekly, and monthly sourcing KPIs aligned with project sales goals • Review team performance regularly and drive target achievement through structured planning • Source potential homebuyers and investors for ongoing mandate projects across Thane. • Build and manage a lead pipeline by tapping into investor circles, HNIs, and direct client sources • Track quality of leads being generated and converted by the sourcing team & pre-sales team. • Coordinate with on-site Sales team to drive walk-ins, presentations, and closures • Build strong referral networks and partnerships with HNI wealth managers, corporates, and local influencers. • Act as a lead generator for the on-site sales team by driving qualified walk-ins and site visits. • Identify, approach, and onboard new channel partners, CP firms, and independent brokers across Mumbai, Thane & Navi Mumbai. • Conduct CP onboarding sessions and share project briefings, commercials, and marketing collaterals. • Strengthen relationships with IPCs and local brokers to ensure repeat site footfall and closures. • Regularly engage with the CP network through broker meets, events, site visits, and incentive programs. • Track and evaluate CP performance, resolve partner queries, and drive continued engagement. • Ensure partners are well-informed on inventory, pricing, promotions, and project updates. • Maintain a live tracker of sourced clients and channel partners onboarded, along with conversion metrics. • Share daily/weekly updates with the leadership team on sourcing pipeline, , CP activity, and conversion ratios, and closures. • Monitor competition channel activity and share market insights. • Work closely with the Marketing and Sales teams for lead follow-ups and campaign inputs • Ensure real-time updates are shared with the CPs regarding pricing, inventory, and offers Expected Competencies/Personality Attributes: • Strong channel partner network across MMR (especially Thane) • Proven experience in client sourcing and broker engagement for real estate • Excellent communication, negotiation, and interpersonal skills • Local market knowledge of residential, retail & commercial real estate • Self-starter with field sales DNA and high drive for targets

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