Marketing Manager

Company DescriptionRainbow Group of Companies, based in Thane, India, is an educational organization with over 15 years of experience in providing exceptional learning experiences to students aged 1.5 to 17 years. With award-winning verticals like Rainbow Preschool International and Rainbow International School, we are dedicated to shaping the future of education in the region through personalized learning experiences and a holistic approach.Role DescriptionKey Role & Responsibility:1. Develop and execute the multi-year marketing strategy aligned with the groups’ enrollment goals and brand positioning roadmap2. Strengthen brand visibility and perception and execute integrated campaigns, PR, Events, and strategic partnerships.3. Drive content and communication consistency across all schools, ensuring message alignment and tone coherence.4. Collaborate closely with Sales to improve Qualified marketing leads (MǪL) quality and optimize lead-to-SǪL conversion through CRM handovers.5 Oversee marketing teams to ensure localized execution and alignment with central brand objectives6. Build and lead a high performing marketing team with data driven decision making, creative excellence, and process discipline.7. Ensure cost efficiency and ROI across all marketing spends, maintaining adherence to approved budgets.8. Support new school launches through Go-To-Market (GTM) campaigns, media presence, and on-ground activation strategiesCandidates having hands on experience of complete cycle of generating quality leads to admission closure and leading Marketing teams in a reputed K-12 school / Pre-school / Education Institutes will be given preference.Work Experience: 12–15 years’ experience in marketing or brand strategy, strategic tie-ups, digital communications, and campaign management, preferably in education, edtech, or service-oriented industries.Job Location: Thane, Maharashtra.Qualifications- MBA/ PGDM in Marketing, Communications, or Brand Management from a reputed institution - Strong Team Management skills - Demonstrated success in Marketing leadership roles - Excellent communication and interpersonal skillsInterested candidates may apply on:hanif.strategicadvisor@

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