Performance Marketing Specialist

Job Description (HR Tanvi- 7506359230)Job Title: Performance Marketing Executive (PPC - SEM Specialist)Job Description- Perform daily account management on Google Ads or other search platforms - Understand client goals, create and execute strategies to exceed defined goals - Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid search in accordance with client goals for Google channels - Manage a team of around 3 people - Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives. - Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals. - Communication to team and management on project development, timelines, and results. - Work with leadership to explain and modify strategic plans - Understand and stay current on industry trends, competitive landscape, and internal product development efforts - Be accountable for the Monthly/ Quarterly Business Review meetings and showcase business growth. - Be responsible for Team Growth and planning personal development programs for subordinates. - Are a tech graduate/MBA with experience in Search Engine Marketing (SEM) and Paid Search (PPC)Are passionate about Search and internet marketing - Have an outstanding ability to think creatively, and identify and resolve problems - Have excellent communication and interpersonal skills, with the ability to be personable yet persistent - Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals - Have high levels of integrity, autonomy, and self-motivation - Have excellent analytical, organizational, project management skills including demonstrated ability to think end-to-endJob Qualifications and Skill Sets- -Proven 4-6 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) - -In-depth knowledge of Google Ads - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics - Analytical approach + Data-Driven Thought Process + Optimization mindset - The ability to think creatively, own things and work independently in a fast-paced environment - A start-up mentality with a bias to action and the ability to flex in a fast-paced environment

Apply Now