Product Marketing Lead (Fractional)

About Moneyfactory We’re building the next generation of personal finance. Our proprietary innovation will redefine how people understand their financial strength. It’s not a feature — it’s the foundation of Moneyfactory. The Role We’re looking for a Product Marketing Leadto own thezero → one journeyof this innovation. This is afractional role with full ownership . No ad budgets. No fluff. Your job is to make this innovationunderstood, trusted, and adopted— from the ground up. What You’ll Do Translate a complex financial idea into asimple, powerful narrative . Craft thein-app story(onboarding, education, trust-building). Build theexternal narrative(site, decks, thought leadership). Design adoption loops thatpull users in organically . Take end-to-endresponsibility for this vertical— juniors can be added later, but you own it now. What We’re Looking For You’vealready launched product narrativesin fintech or other complex products. You can showlive proofof your work. Strongindividual contributor capacity— self-motivated, ownership-driven. AI-native— you use AI daily to ship faster and better. Comfortablefractionally(retainer-based) with clear upside (SARs/equity pathway).

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