Programmatic Advertising Manager

Programmatic Advertising ManagerGrey Group Part-time · RemoteRole DefinitionGrey Group is seeking a Programmatic Advertising Manager to manage, optimise, and refine programmatic media activity across multiple platforms. This role functions as the technical and strategic driver behind automated buying, audience targeting, and data-led optimisation.Core ContributionYour primary contribution is to ensure that programmatic systems operate efficiently, deliver meaningful returns, and reflect a clear strategic direction. You will guide targeting logic, bidding approaches, data utilisation, and platform execution. Operational Responsibilities (Condensed)Managing platform setup and configuration. Maintaining clean audience segmentation and data application. Monitoring pacing, delivery, and cost trends across campaigns. Interpreting signals that indicate when adjustments are required. Ensuring alignment between creative, audience, and inventory. Presenting findings in clear, actionable summaries.(Trình bày dạng dòng, không bullet truyền thống → đúng tinh thần “panel style.”) Expertise IndicatorsYou may be a strong fit if your background reflects:Familiarity with major DSPs (DV360, The Trade Desk, Amazon, Yahoo, etc.)Understanding of programmatic supply paths, inventory types, and data layersAbility to analyse patterns and optimise toward performance goalsConfidence working independently in a remote modelProfessional communication suitable for agency/client environmentsAdvantage: hands-on programmatic experience within agencies or performance-driven teamsCollaboration PatternYou’ll work closely with media strategists, data teams, analysts, and creative units. Your role ensures that all programmatic activity supports broader campaign direction and client expectations. Communication is structured, consistent, and outcome-oriented.Work FormatA remote, part-time role with an emphasis on accuracy, platform expertise, and performance management. Expect scheduled check-ins for reporting, optimisation discussion, and coordination with the wider media team.

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