Partnerships Manager

Role SummaryMavlers is looking for a Strategic Partnerships Manager who will be responsible for establishing Mavlers’ credibility and authority in the MarTech and digital ecosystem through strategic partnerships, co-marketing initiatives, and thought leadership programs. This role focuses on building and nurturing relationships with companies in the same or complementary industry-platform partners, technology partners, and ecosystem players targeting a similar ICP-where both brands can create mutual value through collaboration. This is not a sales or client-facing delivery role. The success of this role is measured by ecosystem strength, brand authority, partner-led initiatives, and long-term strategic value.Key ResponsibilitiesPartner Ecosystem & AlliancesBuild and manage relationships with technology partners, platform partners, and ecosystem players targeting the same ICPIdentify, evaluate, and onboard new strategic partners aligned with Mavlers’ offeringsAct as the primary point of contact for partner relationshipsStrategic Initiatives & Co-MarketingManage and optimize our existing CRM platforms, while expanding collaborations with new partners.Plan and execute joint webinars, virtual events, workshops, and co-marketing initiativesCollaborate with partners on thought leadership, case studies, and platform-led campaignsDrive initiatives that enhance brand authority, credibility, and visibility in the ecosystemPartner Enablement & CollaborationEducate partners on Mavlers’ capabilities, service offerings, and value propositionCoordinate with internal marketing, delivery, and leadership teams to ensure successful partner initiativesEnable partners with the right messaging, decks, and enablement materialGrowth & Network ExpansionContinuously expand and strengthen the partner networkIdentify new collaboration opportunities that deliver mutual business valueTrack partnership performance and optimize initiatives based on outcomesRequired Skills & Experience4+ years of experience in partnerships, alliances, ecosystem marketing, or strategic collaborationsExperience working with MarTech / CRM platforms (HubSpot, Braze, Salesforce, Marketo, etc.)Proven experience running co-marketing initiatives, webinars, or partner-led eventsStrong communication, relationship-building, and stakeholder management skillsExperience working with SaaS, MarTech, digital agencies, or platform ecosystems

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