Creative Copywriter

About the Role: We are seeking a Content Writer to create high-quality, research-driven content tailored for business audiences. The ideal candidate will have a strong command of written English, an understanding of B2B communication strategies, and the ability to produce compelling content for websites, blogs, SEO, case studies, Long-From content writing, and Social Media Marketing. This role requires a keen eye for detail, the ability to simplify complex topics and a strategic approach to content development. Key Responsibilities: Content Development: Research, write, and edit B2B-focused content, including blogs, whitepapers, case studies, website copy, and social media articles. SEO & Keyword Optimization: Implement SEO best practices to enhance content visibility and engagement. Industry Research: Conduct thorough research on industry trends, competitor strategies, and audience behavior to produce insightful content. Long-Form content writing for publication, corporate brochures. Content Strategy Execution: Work closely with marketing and design teams to ensure content aligns with brand messaging and business objectives. Editing & Proofreading: Maintain a high standard of grammar, tone, and structure in all written content. Performance Tracking: Monitor content performance metrics and make data-driven recommendations for improvement. Required Skills & Qualifications: Education: Bachelor’s degree in English, Journalism, Marketing, Mass Communication, or a related field. Experience: 3-4 years of experience, including internships in content writing, B2B marketing, or digital media. Exceptional Writing Skills: Strong ability to write clear, concise, and compelling content tailored for B2B audiences. Research & Analytical Skills: Proficiency in conducting industry research and transforming complex information into easy-to-understand content. SEO Knowledge: Understanding of keyword research, on-page SEO, and content structuring for search engine visibility. B2B Marketing Awareness: Familiarity with business communication, lead generation strategies, and corporate tone of voice. Attention to Detail: Strong proofreading and editing skills to ensure accuracy and consistency in content. Collaboration & Adaptability: Ability to work in a team-oriented environment, take feedback constructively, and adapt to different brand voices. What We Offer: Competitive salary and growth opportunities. Exposure to a diverse range of industries and business sectors. A collaborative and dynamic work environment. Hands-on experience in B2B content marketing and digital strategy. Opportunities for professional development and skill enhancement. Location: Work from office, Mumbai Employment Type: Full time

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