Influencer Marketing Executive

Influencer Marketing ExecutiveLocation: Pune (On-site)Experience: 1–2 yearsAt FirstLight, we build authentic communities between brands and creators. Our work is rooted in strategy, insight, and deep human relationships, and we’re looking for someone who genuinely loves working with people to join us.We’re hiring an Influencer Marketing Executive to become a core part of our Pune team, someone enthusiastic, empathetic, highly organised, and naturally great at building trust.If you’re a people person who enjoys juggling conversations, nurturing creators, and being the bridge between creators and brands, this role could be a perfect fit.Role DescriptionThis is a full-time, on-site role based in Pune.As an Influencer Marketing Executive, you’ll be responsible for executing influencer campaigns for brands from creator identification and outreach to coordination, deliverables management, and reporting. You’ll work closely with strategy, creators, and brand teams to ensure campaigns are delivered smoothly, on time, and aligned with objectives.This is a fast-paced, detail-heavy role requiring strong coordination skills, proactive communication, and the ability to manage multiple campaigns simultaneously.Key ResponsibilitiesExecute influencer marketing campaigns end-to-endIdentify and shortlist relevant creators based on brand objectives and campaign strategyManage creator outreach, negotiations, and onboardingCoordinate deliverables, timelines, content approvals, and posting schedulesEnsure clear communication between brand teams and creatorsTrack campaign performance and assist in reporting & insights documentationMaintain influencer databases and campaign trackersSupport campaign ideation and execution planning alongside the strategy teamWhat We’re Looking ForExcellent communication and interpersonal skillsStrong organisational and multitasking abilitiesNaturally personable, enthusiastic, and empatheticComfortable handling multiple conversations and stakeholders at onceAbility to work independently while being a strong team playerBachelor’s degree in Marketing, Business, Communications, or a related field (preferred)Prior exposure to influencer marketing, talent management, or social media is a plus but not mandatoryWhy Join FirstLight?Build Something Meaningful - You won’t just manage creators, you’ll help build careers and communities with intention and care.A Culture That Values Insight & People - We don’t believe in shallow marketing or transactional relationships. Everything we do is rooted in trust, strategy, and long-term thinking.Work With Exciting Creators & Brands - From some of India’s most loved creators to national FMCG and lifestyle brands, you’ll be part of work that genuinely moves the needle.Learn & Grow - You’ll be mentored by senior brand strategists and leaders, giving you a strong foundation in both people management and brand thinking.A Supportive, Young Team - Work with a passionate, collaborative team that values warmth, curiosity, and growing together.

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