Job Title:
Public Relations Team lead
Company: Progenesis IVF Fertility Center
Location: Pune, Maharashtra
Created: 2025-12-22
Job Type: Full Time
Job Description:
Job Description – Team Lead (PRO)Who We AreAt Progenesis, we are a team of experts dedicated to addressing infertility challenges faced by couples and ensuring a smooth, supportive journey toward parenthood. Since our inception in 2014, we have been committed to being a trusted companion through the highs and lows of a couple’s path to pregnancy.Company Website: Job TitleTeam Lead – PRO (Public Relations Officer)Job LocationMumbaiReporting ToMarketing Manager / Regional HeadJob Profile / Key Responsibilities- Lead and manage the PRO team across the assigned Mumbai territory to achieve referral and engagement targets. - Plan, execute, and monitor camp-related ground activities, CMEs, doctors’ meets, centre-oriented activities, and CSR initiatives. - Develop and maintain strong professional relationships with gynaecologists, hospitals, clinics, diagnostic centers, and healthcare professionals. - Identify new referral opportunities and strengthen existing referral networks to drive patient footfall. - Ensure effective coverage and management of the assigned territory, including daily field activity planning and execution. - Track market trends, competitor activities, and provide regular feedback to the management. - Coordinate with internal teams (marketing, operations, and medical staff) to ensure smooth execution of promotional activities. - Prepare and submit daily, weekly, and monthly activity and performance reports. - Train, guide, and motivate the PRO team to improve productivity and professional conduct. - Ensure adherence to company policies, ethical practices, and brand guidelines in all external interactions.Desired Candidate Profile- Educational Qualification: Science Graduate / MBA in Marketing (preferred). - Experience: 2–3 years of relevant experience in Pharma / Hospitals / Diagnostics, with exposure to field marketing or referrals. - Prior experience in handling or mentoring a team will be an added advantage. - Strong knowledge of the Mumbai territory and current healthcare market dynamics. - Excellent communication, relationship-building, and negotiation skills. - Target-oriented, self-motivated, and capable of handling multiple field activities simultaneously. - Willingness to travel extensively within the assigned territory.