Job Title:
Public Relations Team lead
Company: Progenesis IVF Fertility Center
Location: Pune, Maharashtra
Created: 2025-12-22
Job Type: Full Time
Job Description:
Job Description – Team Lead (PRO)Who We AreAt Progenesis, we are a team of experts dedicated to addressing infertility challenges faced by couples and ensuring a smooth, supportive journey toward parenthood. Since our inception in 2014, we have been committed to being a trusted companion through the highs and lows of a couple’s path to pregnancy.Company Website: Job TitleTeam Lead – PRO (Public Relations Officer)Job LocationMumbaiReporting ToMarketing Manager / Regional HeadJob Profile / Key ResponsibilitiesLead and manage the PRO team across the assigned Mumbai territory to achieve referral and engagement targets.Plan, execute, and monitor camp-related ground activities, CMEs, doctors’ meets, centre-oriented activities, and CSR initiatives.Develop and maintain strong professional relationships with gynaecologists, hospitals, clinics, diagnostic centers, and healthcare professionals.Identify new referral opportunities and strengthen existing referral networks to drive patient footfall.Ensure effective coverage and management of the assigned territory, including daily field activity planning and execution.Track market trends, competitor activities, and provide regular feedback to the management.Coordinate with internal teams (marketing, operations, and medical staff) to ensure smooth execution of promotional activities.Prepare and submit daily, weekly, and monthly activity and performance reports.Train, guide, and motivate the PRO team to improve productivity and professional conduct.Ensure adherence to company policies, ethical practices, and brand guidelines in all external interactions.Desired Candidate ProfileEducational Qualification: Science Graduate / MBA in Marketing (preferred).Experience: 2–3 years of relevant experience in Pharma / Hospitals / Diagnostics, with exposure to field marketing or referrals.Prior experience in handling or mentoring a team will be an added advantage.Strong knowledge of the Mumbai territory and current healthcare market dynamics.Excellent communication, relationship-building, and negotiation skills.Target-oriented, self-motivated, and capable of handling multiple field activities simultaneously.Willingness to travel extensively within the assigned territory.