Brand Manager (Digital)

Dear Candidate,We are hiring for the Brand Manager (Digital) role-handling the below job responsibilities,Job Title: Brand Manager (Digital) Company: Brinton Pharmaceuticals Ltd. Location: Kharadi, Pune Education Background: MBA in Marketing Experience: 4 + yrs Salary: Best in Industry Joining: ImmediatelyJob Description: Brand Manager (Digital) Position Overview:We are seeking an experienced and innovativeBrand Manager (Digital)to lead our assigned brand’s online presence and drive digital strategies that build brand equity and drive business growth. The ideal candidate will be responsible for creating and executing comprehensive digital branding initiatives, ensuring a consistent and impactful brand presence across all digital platforms.Key Responsibilities: Brand Strategy Development: Develop and execute a digital-first brand strategy that aligns with overall business objectives. Define the brand voice, positioning, and messaging across digital channels. Content Development & Campaign Management: Oversee the creation of compelling, on-brand content for social media, websites, email marketing, and paid campaigns. Plan and execute integrated marketing campaigns that enhance brand awareness, engagement, and loyalty. Digital Platform Management: Manage and optimize the brand’s presence across websites, social media, and e-commerce platforms. Ensure a seamless and engaging user experience across all digital touchpoints. Performance Tracking & Analysis: Monitor and analyze campaign performance using analytics tools, providing insights and recommendations to improve effectiveness. Track key brand metrics, including awareness, sentiment, and engagement, and report on progress. Cross-Functional Collaboration: Collaborate with product, sales, and creative teams to ensure consistent brand messaging and alignment across all channels. Work closely with external agencies and partners to deliver high-quality digital campaigns. Innovation & Trendspotting: Stay ahead of digital marketing trends, tools, and technologies to identify new opportunities for brand growth. Experiment with innovative approaches to drive digital engagement and differentiation.Qualifications: Bachelor’s degree in Marketing, Business, Communications, or a related field. 4+ yearsof experience in digital marketing, brand management, or a related role. Proven experience in developing and managing successful digital branding campaigns. Strong understanding of SEO, SEM, social media, email marketing, and content marketing. Proficiency with tools such as Google Analytics, Adobe Creative Suite, and marketing automation platforms. Exceptional storytelling and communication skills.Preferred Skills: Experience with e-commerce and digital advertising platforms. Strong analytical skills and data-driven decision-making capabilities. Knowledge of user experience (UX) design principles. Experience managing influencer marketing and brand collaborations.To Apply: Interested candidates should submit their resumes via email to amruta.jamdade@. Please include "Application forBrand Manager (Digital) " in the subject line.About Company Brinton is one of the fastest-growing Pharmaceutical Companies spreading its network worldwide. We support people’s aspiration to "Live better and live longer" by aiming to deliver safe, economical, and innovative medical solutions to meet the demands of people throughout their lifetime while serving healthcare professionals around the world. Brinton has a rich and ever-evolving portfolio, and state-of-the-art resources in R&D, manufacturing, marketing, and sales that assure to delivery of value to its customers to satisfy unmet medical needs and improve their lives. Today, we have a global presence with highly dedicated and talented employees who diligently work towards improving our product offerings through constant research, development, and innovations also enhancing reach with eminent marketing and sales capabilities.Right from research to formulation development, the company is committed to keep everything world-class yet affordable for all. With its network of subsidiaries and representative offices, Brinton has bookmarked its presence globally in India, UK, France, USA, Africa, and other Asian countries. However, our prominent presence in Africa and SAARC region is distinctly poised for developing footage in USA, UK, South East Asia, Middle East, Latin America, and the CIS countries and take our presence to 32 countries worldwide and scale its operations further to 50 countries by 2025. Brinton aims to be an indomitable ‘Force of Goodness’- a proud One Brinton family that integrates a diverse group of 800+ employees under one powerhouse of touching millions of lives globally.URL: Manufacturing Company size:501-1,000 employees Headquarters:Pune, Maharashtra

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