Lead- Performance Marketing

About Amber (accommodation booking platform for students (think for student housing). Amber helps 80M students worldwide, find and book full-time accommodations near their universities, without the hassle of negotiation, non-standardized and cumbersome paperwork, and broken payment process. We are the leading student housing platform globally, with 1M+ student housing units listed in 6 countries and across 80 cities. We are growing rapidly and targeting $1B in annual gross bookings value by 2024. Amber raised $18.5M from Marquee investors like Gaja capital.If you are passionate about making international mobility and living, seamless and accessible, then - Join us in building the future of student housing!Lead – Performance Marketing Company:Amber () Location:Viman Nagar, Pune Job Type:Full-timeRole Overview We’re seeking a strategic, data-driven Lead of Performance Marketing to own and scale our global customer acquisition engine. In this role, you will: Define the vision and roadmap for global performance marketing. Lead and mentor a growing team of performance marketers. Drive ROI across paid channels with aggressive growth targetsKey ResponsibilitiesStrategy & Leadership Own and lead the global performance marketing strategy across paid search, paid social, display, programmatic, and emerging channels. Manage multi-million-dollar budgets with a focus on ROI and scalability. Build, mentor, and inspire a high-performing team. 2. Execution & Optimization Oversee campaign strategy, creative direction, and audience segmentation across Google, Meta, TikTok, and programmatic DSPs. Drive continuous testing and experimentation (A/B tests, funnel optimization) to reduce CAC and improve ROAS. Collaborate with Product, Data, and Design teams to refine the user journey from first touchpoint to conversion. 3.Analytics & Reporting Define KPIs, track performance daily, and deliver actionable insights to leadership. Champion a data-driven culture using tools such as Google Analytics, Amplitude, and advanced attribution models.Qualifications & Skills 7–10 years of progressive experience in performance/growth marketing, including leadership of multi-channel acquisition campaigns. Proven success managing multi-million-dollar monthly budgets and scaling ROI-positive campaigns globally. Deep expertise in Google Ads, Meta (Facebook/Instagram), programmatic DSPs, and emerging platforms. Strong analytical skills with proficiency in data and web analytics, experimentation, and funnel optimization. Excellent leadership, cross-functional collaboration, and communication skills. Startup or high-growth company experience preferred.What We Offer Competitive compensation with performance bonuses and ESOPs. High impact and autonomy—shape the global acquisition strategy end-to-end. A collaborative, fast-paced environment with opportunities for rapid career growth.Great culture: Instagram | LinkedInHow to Apply: Send your resume and a brief cover letter to reet.s@ with the subject line: “Lead– Performance Marketing.”

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