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Job Title:

Business Analyst- Media & Advertising Domain

Company: Cybage Software

Location: Pune, Maharashtra

Created: 2025-12-04

Job Type: Full Time

Job Description:

About CybageCybage Software Pvt. Ltd. is a technology consulting is a technology consulting organization specializing in outsourced product engineering services. As a leader in technology & product engineering space, Cybage works with some of the world’s largest Independent Software Vendors (ISVs). Our solutions are focused on modern technologies and are enabled by a scientific, data-driven system called Decision Mines for Digital ExcellenceJob DescriptionYou will serve as a liaison between technical and business teams to ensure solutions meet project goals. With a good understanding of various technologies and Media, Advertising, Marketing business functions, you will works closely with stakeholders, technology experts, and shared services teams to create a cohesive and efficient system that meets the needs of the business and supports the growth and evolution into the future.Required skills:- Prior lead experience within an IT environment preferred - Minimum of 10 years of IT experience inclusive of: - 3 years in a senior-level role - 5+ years’ experience in Adtech, Media or Martech domains - 2+ years’ experience as implementation/developer role - Experience with DSP, SSP, Audience Management, Analytics, Reporting, Insight Gen etc - Proven project and process management skillset - Strong problem solving and decision-making skills - Excellent written and oral communication skills with the proven ability to communicate complex issues and the business value of solutionsResponsibilities- Lead technical responses to RFI/RFP - Facilitate workshops, gather business requirements, map business processes, document customer journeys, document high-level business requirements, and translate into specific technology solutions. - Create and maintain application roadmaps and capability maps for designated business areas. - Research and benchmark industry best practices and develop new strategies/solutions that can be implemented. - Collaborate with IT delivery teams for designated business areas and IT Leadership to understand technical debt, areas of opportunity, and future recommendations. - Work with leadership team for thought leadership through presentations, whitepapers, blogs and community involvement. - Ensure that the roadmaps and technical recommendations comply with architecture standards, established methodologies, and best practices. - Coach, mentor, and lead internal and external technical project resources.

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