Job Title:
Search Engine Optimization Specialist
Company: 91HR
Location: Panaji, Goa
Created: 2026-01-09
Job Type: Full Time
Job Description:
Job Description:We are looking for an experienced SEO Specialist with 3+ years of hands-on experience to manage and execute end-to-end SEO strategies. The ideal candidate should have strong expertise in on-page, off-page, and technical SEO, with a proven track record of improving organic rankings and traffic.Key Responsibilities:Develop and implement comprehensive SEO strategies to increase organic traffic and search rankingsPerform keyword research, competitor analysis, and content gap analysisOptimize on-page elements including meta tags, headers, URLs, internal linking, and contentManage technical SEO aspects such as site speed, crawlability, indexing, schema, and mobile optimizationMonitor and analyze website performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.Identify and resolve SEO issues including penalties, crawl errors, and ranking dropsCollaborate with content, marketing, and development teams to ensure SEO best practicesBuild and manage high-quality backlinks and off-page SEO strategiesTrack KPIs and prepare regular performance reports with actionable insightsRequired Skills & Qualifications:3+ years of proven SEO experienceStrong understanding of search engine algorithms and ranking factorsExpertise in on-page, off-page, and technical SEOHands-on experience with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.)Knowledge of HTML, CSS, and basic JavaScript for SEO purposesExperience with CMS platforms (WordPress preferred)Strong analytical, problem-solving, and communication skillsPreferred Qualifications:Experience in local SEO and international SEOUnderstanding of content marketing and conversion optimizationFamiliarity with Google Ads and paid search is a plus