Senior Content Writer

About the Role We are looking for a highly skilled and creative Senior Content Writer to join our team. The ideal candidate will have a proven track record of producing high-quality, engaging, and SEO-optimized content across multiple formats. You will play a key role in shaping our brand voice, driving content strategy, and mentoring junior writers. Key Responsibilities Develop and execute content strategies aligned with marketing and business goals. Write clear, compelling, and original content for websites, blogs, social media, email campaigns, case studies, whitepapers, press releases, and more. Ensure content is optimized for SEO, readability, and engagement. Collaborate with marketing, design, and product teams to create impactful content. Conduct in-depth research on industry-related topics and stay updated on trends. Review, edit, and proofread content created by junior writers or freelancers. Maintain consistency in brand tone, style, and messaging across all communication channels. Track content performance metrics and suggest improvements. Key Requirements Bachelor’s/Master’s degree in English, Journalism, Communications, Marketing, or related field. 3–4 years of proven experience as a content writer, copywriter, or similar role. Strong portfolio showcasing diverse writing samples (blogs, articles, campaigns, etc.). Excellent writing, editing, and proofreading skills with attention to detail. Strong understanding of SEO best practices and digital marketing trends. Ability to work independently and manage multiple projects under tight deadlines. Experience with content management systems (WordPress, HubSpot, etc.) and tools like Grammarly, SEMrush, or Ahrefs is a plus. Creative thinker with a strategic mindset and leadership qualities.

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