Job Title:
Social Media Content Creator
Company: Rusk Media
Location: New Delhi, Delhi
Created: 2025-09-13
Job Type: Full Time
Job Description:
About Us We run one of India’s fastest-growing fiction content Instagram pages with 500,000+ followers. Our content revolves around romantic web series and relationship-driven storytelling. To make our community more engaging and entertaining, we are looking for a creative and witty Memer who can craft humorous, relatable, and viral meme content tailored for young Indian audiences. Roles & Responsibilities: Meme Creation: Develop funny, relatable, and shareable memes (static, carousel, video/GIF) around romance, relationships, and pop culture. Video Editing: Clip, repurpose, and edit scenes from web series into short, witty meme edits for Instagram Reels. Trend Spotting: Stay updated on social media trends, viral formats, and meme culture to create timely and engaging content. Content Ideation: Work with the creative team to brainstorm meme concepts tied to the brand’s shows, stories, and characters. Community Engagement: Create memes that spark conversations, comments, and shares within the audience community. Experimentation: Test different formats (text memes, reels, templates, GIFs) and analyze what drives maximum reach and engagement. Consistency: Ensure a steady pipeline of daily/weekly meme content that keeps the page lively and relevant. Analytics: Track meme performance, identify what works, and iterate quickly to maximize virality. Requirements: Strong sense of humor, sarcasm, and awareness of meme culture. Experience in video editing & graphic tools (Canva, CapCut, Photoshop, Premiere Pro, etc.). Understanding of Instagram trends, algorithms, and viral content strategy. Passion for fiction, romance, and relationship-based content. Prior experience in meme creation, content pages, or social media communities is a plus. What We Offer: Opportunity to work on a 500K+ follower page with massive reach. Creative freedom to experiment with fresh ideas and formats. A young, dynamic team working at the intersection of entertainment and social media. Competitive compensation with scope for growth.