Assistant Manager – Performance Marketing & SEO

About the RoleWe are looking for a sharp, execution-focused Assistant Manager – Performance Marketing & SEO to own paid media and organic growth for our clients. This role demands someone equally comfortable building Google Ads campaigns as they are optimising a page for search rankings — and who can tie every activity back to business outcomes.You will manage end-to-end campaign delivery across paid and organic channels, drive continuous performance improvements, and provide clear, data-backed insights to internal teams and stakeholders.Key ResponsibilitiesPerformance MarketingPlan, execute, and optimise paid campaigns across Google Ads, Meta, LinkedIn, and other relevant platformsManage campaign budgets, bidding strategies, and audience targeting to maximise ROIContinuously improve key metrics, including CAC, CTR, conversion rates, and ROASRun A/B tests across creatives, landing pages, and funnels to identify winning strategiesCollaborate with design and content teams to develop high-performing ad creativesMonitor campaign pacing, budget utilisation, and flag risks proactivelySEO – Organic GrowthOwn end-to-end SEO strategy covering technical, on-page, and off-page optimisationConduct in-depth keyword research aligned to business goals and funnel stagesOptimise website structure, content, and landing pages for improved rankings and conversionsBuild and manage backlink strategies to improve domain authority and organic reachTrack and report on rankings, organic traffic, and conversions across all SEO effortsConduct regular technical SEO audits and coordinate fixes with the development teamAnalytics and ReportingSet up and maintain dashboards using Google Analytics, Search Console, and CRM toolsDeliver weekly and monthly performance reports with clear insights and actionable recommendationsTrack full-funnel performance from click to conversion across paid and organic channelsIdentify trends, anomalies, and opportunities from data and communicate findings clearlyCollaboration and Cross-Functional ExecutionWork closely with content, product, and tech teams to improve landing page performanceAlign all marketing campaigns with broader business goals — lead generation, pipeline, and revenueShare performance learnings across teams to drive a culture of continuous improvementWhom We Are Looking For3 to 5 years of hands-on experience in performance marketing and SEOProven experience managing Google Ads, Meta Ads, and LinkedIn Ads independentlyStrong working knowledge of SEO tools — Ahrefs, SEMrush, and Google Search ConsoleData-driven mindset with the ability to draw actionable insights from complex datasetsExperience with marketing automation and CRM tools — HubSpot preferredDemonstrated ability to manage budgets efficiently and report on ROI clearlyGood to HaveExperience in B2B marketing environmentsExposure to landing page optimisation tools such as Unbounce or WebflowBasic understanding of HTML and CSS for SEO implementationFamiliarity with attribution modelling and multi-touch reportingHow Performance is MeasuredPerformance Marketing – Campaign Design and Optimisation — Leads Generated (35%)SEO Performance — SERP Ranking (25%)Content Development – SEO and Landing Pages — Monthly New Content Created (25%)Ads Optimisation — CAC Reduction (15%)What's in It for YouOwn paid and organic strategy across a diverse portfolio of client accountsWork in a data-first environment where your impact is clearly measurableCollaborate with experienced content, design, and account management teamsClear growth path into Senior Manager – Growth and Digital Strategy rolesRole DetailsTitle: Assistant Manager – Performance Marketing and SEOLocation: Delhi, India (Full-Time, On-Site)Experience: 3 to 5 YearsOpenings: 1Click Apply or send your CV directly to . Shortlisted candidates will be contacted within 5 working days.

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