Growth Marketing Manager

Position: Growth Marketing ManagerEmployment Type: Full TimeExperience: Years in Growth Marketing, Performance Marketing, or Demand Generation RolesCompany DescriptionScry AI is a research-led enterprise AI company that builds intelligent platforms for BFSI, insurance, logistics, and industrial enterprises to drive efficiency, insight, and compliance. Our product suite includes Auriga for conversational AI, Collatio for document intelligence, and Concentio for cognitive IoT and operational intelligence. These platforms help clients convert complex, fragmented data into actionable enterprise intelligence.We are looking for a Growth Marketing Manager to drive scalable customer acquisition, engagement, and revenue growth across Scry AI’s product suite. This role is critical in building data-driven marketing strategies, optimizing funnels, and accelerating business growth.Role OverviewAs a Growth Marketing Manager at Scry AI, you will be responsible for planning and executing growth initiatives across digital channels. You will work closely with product, sales, and analytics teams to identify opportunities, run experiments, and optimize performance across the customer lifecycle.This role is ideal for someone who thrives on data, experimentation, and rapid iteration, and is passionate about driving measurable impact in a fast-paced, technology-driven environment.Key ResponsibilitiesGrowth Strategy & ExperimentationDevelop and execute growth strategies focused on acquisition, activation, and retentionDesign and run A/B tests and experiments to optimize conversion ratesIdentify new channels and tactics to scale user growthPerformance MarketingManage and optimize paid campaigns across channels (Google, LinkedIn, Meta, etc.)Track KPIs such as CAC, ROI, LTV, and conversion ratesContinuously optimize campaigns based on performance dataFunnel Optimization & AnalyticsAnalyze user journeys and identify drop-off points across the funnelWork with product and design teams to improve user experience and conversionsBuild dashboards and reports to track growth metricsContent & Campaign ExecutionCollaborate with content and design teams to create high-performing campaignsExecute email, landing page, and lifecycle marketing initiativesEnsure consistent messaging across all marketing channelsCross-Functional CollaborationWork closely with sales, product, and analytics teams to align on growth goalsSupport go-to-market strategies for new features and product launchesTranslate business objectives into measurable marketing initiativesRequired Qualifications and SkillsStrong experience in growth or performance marketing rolesProficiency in analytics tools (Google Analytics, Mixpanel, HubSpot, etc.)Hands-on experience with paid media platforms and marketing automation toolsStrong understanding of funnel metrics and conversion optimizationData-driven mindset with strong analytical and problem-solving skillsOur Ideal CandidateIs highly experimental and results-drivenHas a strong grasp of digital marketing channels and growth tacticsEnjoys working with data to drive decisionsThrives in fast-paced, cross-functional environmentsIs curious about AI products and enterprise technologyIf this role interests you, follow our page to stay updated on more job opportunities and insights into how AI platforms are scaling growth through data-driven marketing strategies.

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