Search Engine Optimization (SEO/GEO) Specialist - Ecom

Role OverviewLocation - Gurgaon, On-Site RoleWe’re hiring an SEO/GEO Associate who is results-driven, not activity-driven.At Tech it!, search is not just about rankings — it’s about traffic quality, conversion, and revenue impact.You’ll work on scaling organic growth for D2C brands using a mix of SEO fundamentals, AI-driven workflows, and GEO (Generative Engine Optimization).What You’ll DoImprove organic rankings, traffic, and conversion across key pages (PDPs, collections, content)Conduct keyword research and identify high-impact opportunitiesOptimize on-page SEO (meta, content, internal linking, structure)Use AI tools (ChatGPT, Claude, etc.) to scale content, audits, and optimization workflowsTrack performance via GSC, GA4, and other toolsWork closely with product, content, and dev teams to implement changesWhat We’re Looking ForMust-have:Experience in SEO for e-commerce / D2C brandsStrong understanding of on-page SEO, keyword strategy, and search intentHands-on with Google Search Console, GA4Comfortable using AI tools for SEO workflowsPlus:Experience with Shopify SEOExposure to programmatic SEO / content scalingUnderstanding of GEO / AI search (ChatGPT, Perplexity, etc.)MindsetOutcome-focused — you care about rankings, traffic, and conversionsStrong ownership and execution capabilityStructured and data-driven thinkingComfortable working in a fast-paced environment across multiple brandsWhat You’ll GetWork on large-scale D2C brands with real traffic impactHands-on experience in AI-led SEO and emerging GEO practicesExposure to end-to-end organic growth strategyOpportunity to grow into a specialist or lead roleApplication Process (Important)Submit a short assignment along with your application (use the resume upload section to upload a combined PDF):Task:Pick any e-commerce website and share:3 SEO opportunities (keywords/pages/content)What impact they can drive (traffic / rankings)How you would execute themGuidelines:Keep it concise (max 1–2 pages)Focus on practical, implementable ideasNote: Applications without the assignment will not be considered.

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