Social Media Manager

Profile:Social Media Marketing Executive Experience:0–2 years Location:Mohan Estate, New Delhi Type:Full-TimeAbout : Edelytics an education-first brand that blends creativity with data-driven strategies to reshape the way learning is experienced and delivered. We’re on a mission to build a powerful digital presence and we’re looking for a passionate Social Media Marketing Executive to take the lead in growing, engaging, and inspiring our online community.We’re not looking for someone to just post and ghost. This role is for a curious, creative thinker who blends aesthetics with analytics, lives and breathes content, and knows how to turn trends into community-building stories. If you think in memes and dream in reels—you might be exactly who we’re looking for.Key ResponsibilitiesWhat You’ll Do ● Brainstorm, create, and implement engaging social media strategies that connect with the audience — including graphics, reels, carousels, stories, and written posts ● Develop, manage, and execute our end-to-end social media strategy across platforms (Instagram, LinkedIn, Facebook, Twitter, etc.) ● Use tools like Canva, Buffer, or Hootsuite to manage social media calendars ● Create and curate high-quality, creative, and trend-driven content ● Engage with the community through comments, DMs, and interactive stories ● Track and analyse key metrics and provide performance reports with actionable insights ● Collaborate closely with design, marketing, and content teams to keep content aligned with the brand’s message. ● Stay ahead of social media trends and suggest new formats, platforms, or content ideas ● Capture behind-the-scenes moments and day-to-day life using a camera or phone. Requirements ● 0–2 years of experience in a similar role (internships/freelance included) ● Bachelor’s degree in Marketing, Communications, Media, or a related field ● Passion for social media, storytelling, and content creation (Breathe, eat, sleep content) ● Deep understanding of social media platforms and best practices ● Creative thinker with strong content writing and visual storytelling skills (Content is key) ● Comfortable with design tools like Canva ● Aware of emerging trends, meme culture, and viral formats ● Ability to work independently and in a team, take initiative, and manage multiple tasks ● Bonus: Hands-on experience with camera work, reels, or video editing Nice to Have ● Knowledge of graphic design tools (e.g., Adobe Creative Suite) ● Familiarity with basic analytics tools like Meta Business Suite, Instagram Insights, or LinkedIn Analytics ● Understanding of influencer marketing, UGC, or paid social campaigns ● Hands-on experience with a DSLR or mobile camera for video/photo content What You'll Get ● Real-world experience in content strategy and execution ● Opportunity to build your portfolio with impactful campaigns ● A fast-paced, creative, and supportive team culture ● Freedom to experiment and build your portfolio ● Career growth opportunities within a forward-thinking team ● Exposure to both education + tech industry dynamicsIf you're a social-savvy creative who's ready to take charge and grow with us—apply now!Send yourresume + portfolio (if any)and a short note about why you’re excited to join Edelytics at prikshit.thukral@

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