Project Manager

About the RoleWe are looking for a highly skilled Email Marketing & Content Strategist to manage, design, and execute high‑impact email campaigns for our B2B real estate audience. This is a work‑from‑home, contract‑based role focused on building strong engagement with decision‑makers, nurturing leads, and driving subscriber growth through strategic, beautifully crafted email experiences.The ideal candidate understands B2B real estate communication, CXO‑level messaging, email funnels, and automation workflows, and is hands‑on with MailerLite.Key ResponsibilitiesEmail Strategy & ExecutionDevelop and execute end‑to‑end email marketing strategies tailored for B2B real estate and workplace decision‑makers.Create client‑specific email journeys, including welcome sequences, nurture flows, re‑engagement campaigns, and conversion funnels.Build and manage automation workflows on MailerLite to streamline lead nurturing and client engagement.Plan and execute weekly/monthly email calendars aligned with brand goals and campaign objectives.Content Creation and MessagingWrite high‑quality, persuasive, and brand‑aligned content for newsletters, nurture sequences, announcements, and thought‑leadership emails.Craft messaging that resonates with CXOs, real estate leaders, workplace strategists, and enterprise decision‑makers.Create beautiful, on‑brand email templates using MailerLite’s editor (or custom HTML if skilled).Audience Growth & EngagementDevelop strategies to grow subscriber lists through lead magnets, landing pages, and optimized sign‑up flows.Improve open rates, CTR, and conversions through A/B testing, segmentation, and personalization.Monitor subscriber behavior and optimize content for higher engagement and retention.Analytics & OptimizationTrack campaign performance and deliver clear insights and recommendations.Optimize funnels based on data, user behavior, and industry benchmarks.Maintain list hygiene and ensure compliance with email marketing best practices.Required Skills & Experience3–6 years of experience in email marketing, content strategy, or lifecycle marketing.Proven experience in B2B real estate, architecture, design, or related industries (preferred).Strong understanding of decision‑maker communication and enterprise‑level messaging.Hands‑on expertise with MailerLite (mandatory) / Mailchimp.Experience with email automation, segmentation, and funnel design.Excellent writing skills — ability to craft compelling, concise, and high‑impact content.Ability to design visually appealing email templates (using MailerLite or basic HTML/CSS).Strong analytical mindset with experience using email performance dashboards.Ability to work independently, meet deadlines, and manage multiple campaigns.

Apply Now