Head of Retail

Head of Retail (Luxury Bridal & Occasion Wear)Location: [Kolkata / Delhi]Role Overview Own the end-to-end retail P&L and in-store experience. You will drive revenue, profitability, clienteling, and brand standards across existing stores, new openings, exhibitions/pop-ups, and shop-in-shops—while tightly integrating merchandising, CRM, and marketing.Key ResponsibilitiesStrategy & P&L Deliver sales, gross margin, and store contribution targets; build monthly/quarterly AOPs and OTB. Plan network expansion (SIS/pop-ups), feasibility, and launch playbooks.Store Operations & Experience Standardize SOPs: appointment booking flow, bridal trials, alterations/TATs, after-sales, exchanges. Ensure daily excellence on conversion, ATV, UPT, appointment–to–sale, and service SLAs.Clienteling & CRM Build a high-touch clienteling engine: VIP lists, wedding planners, stylists, concierge services, post-purchase care. Own CRM stack (journeys, WhatsApp/email, cohorts, repeat rate, RFM), and client data hygiene.Merchandising & Inventory Translate design calendar to retail: assortment curation by store, size depth, colorways, occasion capsules. Manage OTB, allocation/replenishment, sell-through, aging, markdowns; target healthy inventory turns and days of cover.People & Training Hire, coach, and performance-manage team and stylists; design incentives linked to KPIs. Run a “Luxury Selling & Bridal Advisory” academy: etiquette, fittings, cross-sell, objection handling.Must-Have Experience 7–12 years in premium/luxury fashion retail; ≥3 years leading multi-store P&L. Proven success in appointment-led selling (bridal/couture/occasion wear preferred). Strong merchandising/OTB skills and CRM/clienteling expertise. Fluent in English + Hindi; comfort with POS/ERP/Excel/Google Sheets; willingness to travelNice to Have Network with stylists, wedding planners, and luxury concierges. Experience in trunk show ,luxury collaboration and running exhibitions/trunk shows. Fashion/Retail Management degree or equivalent.

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