AD Inventory Media buying manager

About the Role We are looking for a smart and performance-driven Ad Inventory & Media Buying Manager who can purchase and manage ad inventory, publisher inventory, and traffic sources to generate high-quality leads for our fintech platform. The role involves buying ad space, managing publishers, negotiating deals, optimizing inventory cost, and ensuring quality lead flow. This is a high-ownership role where you will directly impact lead volume, CPL, and revenue. Key Responsibilities • Purchase ad inventory and media space from publishers and networks  • Manage publisher and affiliate inventory  • Negotiate ad deals and traffic pricing  • Identify new traffic sources and media partners  • Monitor lead quality and inventory performance  • Optimize CPL and ROI from purchased inventory  • Manage daily inventory and lead flow  • Coordinate with campaign and performance marketing team  • Track publisher performance and conversion  • Ensure high-quality traffic for fintech leads  • Build and maintain strong publisher relationships  • Manage budget and inventory allocation 

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