International Business Development

Job Title: Head – International Business DevelopmentLocation: Netaji Subhash Place, Delhi, India Experience: 8-12 yearsAbout MARS Cosmetics:As we enter our next phase of growth, Mars is looking to expand into international markets, beginning with UAE, followed by the UK and Europe, with a strong focus on marketplace-led ecommerce expansion. We are looking for an entrepreneurial leader to build Mars' international business from the ground up.Role Overview:The Head – International Business Development will be responsible for building and scaling Mars Cosmetics' international presence from scratch. This role requires a hands-on builder who can identify market opportunities, launch marketplace operations, establish distributor partnerships, navigate regulatory requirements, and create the operational foundation for global growth.Key Responsibilities:International Market Entry-Develop and execute the international expansion strategy for Mars Cosmetics.Lead market entry for UAE as the first priority market, followed by UK and Europe.Identify the optimal go-to-market strategy including marketplaces, distributors, and strategic partnerships.Ecommerce & Marketplace Expansion-Launch and scale Mars Cosmetics on Amazon UAE, Noon, Amazon UK, and Amazon EU marketplaces.Build and manage relationships with marketplace account managers and service providers.Optimize product listings, pricing, promotions, and marketplace marketing to drive growth.Distributor & Partner Development-Identify, evaluate, and onboard local distributors and strategic partners in international market.Negotiate commercial agreements, pricing structures, and growth plans.Build a scalable partner network for long-term expansion.Regulatory & Compliance Setup-Manage international regulatory requirements including:UAE cosmetics registrationUK Responsible Person complianceEU CPNP registrationWork with regulatory consultants and agencies to ensure smooth market entry.International Supply Chain & Logistics -Establish the international supply chain infrastructure including:Export documentationInternational warehousing and 3PL partnersMarketplace fulfillment solutions (FBA / local fulfillment)Pricing & Commercial Strategy-Develop international pricing structures considering:DutiesLogisticsMarketplace feesDistributor marginsEnsure global pricing alignment with brand positioning.International Growth Roadmap -Create and execute a 12–24 month international expansion roadmap.Build scalable processes and playbooks for entering new markets.Key Requirements:8–12 years of experience in international business development or exports.Experience launching consumer brands in international markets.Prior exposure to beauty, cosmetics, personal care, or D2C brands preferred.Marketplace Expertise -Strong understanding of: Amazon Global, Selling Amazon UAE / UK / EU, Noon marketplace, International ecommerce logistics.Market Expansion Experience-Experience in one or more of the following:Launching brands in UAE / Middle East marketsExpanding Indian brands to UK or EUBuilding distributor networks internationallyBuilder Mindset-Entrepreneurial and highly resourceful.Comfortable building processes from scratch.Strong commercial and negotiation skillsAbility to operate independently in ambiguous environmentsWhat Success Looks Like (First 18 Months) -Mars Cosmetics successfully launched on Amazon UAE and Noon Establishment of distribution partnerships in the Middle East Launch of Mars on Amazon UK Creation of a scalable international expansion playbook.

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