Associate Director - Category Demand Management (Sell Side)

Associate Director - Category Demand ManagementWhat we need. Min' of 8 years of total; 5+ years’ experience in e-commerce/high growth startup is Must HaveAbout Team : Revenue sell side or category demand management team shapes demand at a category level across customer, visibility and pricing levers. It manages day to day activities with close interaction with category buy side teams. This team is a key driver for achieving platform revenue and growth, at the same time, scaling the respective category’s revenue, by targeting a specific profitability for the categoryAbout RoleThis role involves managing the On app & Off app demand generation, and driving customer initiatives for the Category or Business Units.Define and achieve the growth strategy for your category or business units - by considering the selection available, pricing and discount targetsThis role involves managing the demand generation starting from driving the traffic for the category to taking action for driving conversion – across all the external brands and Myntra Fashion Brands.This role will be a people manager role – leading a team of 5+ people in driving the demand generation for respective categories in MyntraThis role involves working with leadership team to define the future strategy for the categoriesResponsibilities:You will be responsible for owning the topline and bottom line targets for the category you will be managingResponsible for driving the revenue and growth for the categories - by growing the brands or sellers on the platform, increasing customer acquisition and retention for the categoriesResponsible for driving the merchandising strategy for the categories, driving the acquisition and retention targets for the categories and CRM strategy for your categoriesResponsible for driving the supply side selection metrics for your categories and driving the right selection width and depth for those categories.Responsible for driving the go-to-market for all launches and campaigns and events for all the categories.Responsible for the Pricing Strategy for the category.Also you and your team are responsible for deriving insights from the data, come up with new ideas to drive the growth and pricing strategy for the categoryOwnership of all storefront actions for the categoryTo collaborate with Pricing, Supply teams, Brand teams, CRM, Social and Category Solution team to drive growth for the business by ensuring rightTo Track and measure the performance of In app banners and Storefronts that goes live on the platform.End-End actions on Category fest, Brand launches and Central events.Ensure complete Quality check is done for any Merch actions that goes on the platformEffective communication skillsQualifications and ExperienceMaster’s degree from an Accredited university or college a must.8 years of total; 4+ years’ experience in e-commerce/ related fields a mustMust have led a team of 5+ people for a minimum of 2 years; must showcase ability to lead, mentor and manage high performing individualsMust manage multiple senior stakeholders independentlyHigh competency in written and verbal communication skills (preparation of business documentation, presenting to senior stakeholders a must)Able to work with others in a fast-paced, team environment and to interact effectively with all levels of management.Results oriented with excellent communication and interpersonal skills, can work individually with minimal or no supervision.

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