Job Title:
Content Strategist (Copywriting)
Company: Boomlet
Location: Mumbai, Maharashtra
Created: 2026-01-15
Job Type: Full Time
Job Description:
About Us :We’re a Mumbai-based integrated Influencer Marketing agency that also specializes in content production, crafting campaigns that deliver results and spark conversations. If you’re a creative thinker with a passion for storytelling, influencers, and content creation, this role is for you!What You’ll Do● Content Strategy & Planning: Design creative content strategies that merge influencer marketing with high-quality content production, ensuring alignment with client goals.●Storytelling & Narratives: Develop compelling brand stories that seamlessly blend influencer content with broader campaign messaging.● Trendspotting: Stay ahead of the curve by identifying emerging trends in influencer content and digital storytelling.● Collaborate with Influencers & Creators: Guide influencers in creating authentic content while working with production teams to craft visually stunning campaigns.● Content Calendar Management: Create and manage content calendars, outlining deliverables, platforms, and timelines.● Audience Insights: Leverage data and research to fine-tune strategies for both influencer-led and agency-produced content.● Oversee Production: Coordinate with creative teams for content shoots, ensuring deliverables match the campaign’s tone and objectives.● Performance Review: Measure the success of campaigns and provide insights to optimize future strategies.What You Bring● 2-5 years of experience in influencer marketing, content production, or social media (experience across both fields is a bonus!).● A deep understanding of influencer ecosystems, social platforms, and production workflows.● Strong storytelling, writing, and creative thinking skills.● A good eye for design, aesthetics, and video production trends.● Ability to manage multiple campaigns, timelines, and stakeholders simultaneously