Senior Content Writer

What is our requirement?Position: Content WriterExperience: Minimum 2 yearsLocation: Navi Mumbai- VashiKey Responsibilities:- Collaborate with the SEO and marketing team to create impactful content for the website. - Develop engaging and informative content for blogs, articles, product descriptions, and company web pages, ensuring consistency in style and tone. - Produce high-quality content for advertising campaigns with a focus on persuasive copywriting. - Conduct thorough research on industry-specific topics to create original, insightful content tailored to the target audience. - Regularly review and update website content to ensure it remains relevant, user-friendly, and optimized for SEO. - Maintain the highest standards of accuracy, grammar, tone, and overall content quality across all published materials. - Proofread content meticulously to eliminate errors and inconsistencies, enhancing clarity and coherence. - Refine and revise existing content to improve readability and audience engagement. - Perform detailed keyword research and implement SEO best practices to drive traffic to the company website. - Craft compelling headlines and body copy that effectively capture and retain audience attention. - Analyze customer feedback and market trends to identify content gaps and propose new topics aligned with audience interests and business objectives.Requirements:- Bachelor's degree in journalism, Communications, English, or a related field. - Minimum 2 years of proven experience in content writing or copywriting. - Excellent communication and storytelling skills. - Strong understanding of digital marketing strategies, including SEO, email marketing, and web analytics. - Exceptional attention to detail and a passion for delivering high-quality content

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