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Job Title:

Manager - Channel Sales

Company: GENERATION AV

Location: Mumbai, Maharashtra

Created: 2025-10-18

Job Type: Full Time

Job Description:

Company Description Generation AV represents world-class audio and video brands in the Asia Pacific market. With team members located across the region, we manage sales, marketing, project design, and technical support for each brand. Generation AV focuses on both the Professional and Residential markets, providing comprehensive regional sales and support services. In India, Generation AV distributes LEA Professional, Optimal Audio, HH Audio, iMAGsystems, SurgeX and NST Audio. Role Description This is a full-time hybrid role for a Manager - Channel Sales located in Mumbai, Delhi, Hyderabad or Bangalore with some work from home acceptable. The Manager - Channel Sales will be responsible for managing channel sales operations, developing and maintaining relationships with channel partners, driving sales growth, and providing exceptional customer service. The Manager will also oversee sales management tasks, ensuring targets are met and strategies are effectively implemented. Appointing and managing dealers, driving sales, setting annual and quarterly targets, tracking sales per product category, guiding dealers on inventory mix, downstream sales, conducting trainings, promotions and marketing campaigns are essential KRAs for this position. Gathering market intelligence, competition data, compiling sales reports and forecasts would be required. Prior experience in professional AV sales is mandatory. Upto two weeks of domestic travel per month will be required. International travel may be required on a need basis. Qualifications Bachelor's degree in business, engineering, commerce or science are basic prerequisites. AVIXA CTS cerification or a certification in professional AV would be of added benefit. Skills Proven experience in Channel Sales and working with Channel Partners Strong sales skills and the ability to drive sales growth Written and Verbal fluency in English and Hindi are prerequisites. Fluency in a regional language would be an added benefit. Excellent Customer Service skills Experience in Sales Management, including setting and achieving targets Strong communication and interpersonal skills Ability to work independently and within a team in a hybrid work environment Bachelor's degree in Business, Marketing, or a related field is preferred Experience in the audio and video industry is a must Experience 2-3 years of relevant experience is a prerequisite. Please note that this is NOT a senior profile; so please DO NOT apply if you are a senior professional.

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