Performance Marketing Manager

About the jobCompany DescriptionRecfront is a global talent advisory firm that collaborates with investors and growth-stage organizations during critical moments of leadership and operational needs. Specializing in leadership and pivotal role searches, Recfront emphasizes building teams that deliver results under pressure. The firm excels at the intersection of strategy and technology, helping clients design AI-led and tech-driven teams aligned with business goals. With offices in Canada, UAE, India, and the US, Recfront provides structured assessment and global delivery solutions to resolve complex talent challenges.About the ClientWe are hiring for our client, a fast-growing Influencer Marketing Agency founded in January 2024. Within just a year and a half, the company has partnered with leading brands and platforms including YouTube, Meta, Dream11, Reliance Industries, Hero MotoCorp, and Disney+ Hotstar, helping brands collaborate with creators and build impactful influencer-led campaigns.Role DescriptionWe’re looking for a data-driven Performance Marketing professional who can plan, execute, and optimize digital campaigns across platforms. This role requires someone who understands paid media deeply, loves working with numbers, and is passionate about driving measurable results for brands.Key Responsibilities● Plan, execute, and manage performance marketing campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), YouTube, and other digital channels● Drive campaign performance focused on lead generation, app installs, website traffic, and conversions● Monitor campaign performance and continuously optimize for ROAS, CPA, CTR, and conversion rates● Conduct keyword research, audience targeting, and A/B testing to improve campaign efficiency● Manage budgets across multiple client accounts and ensure optimal allocation of spends● Analyze campaign data and prepare performance reports and insights for clients● Work closely with the creative and content teams to develop high-performing ad creatives● Stay updated with digital advertising trends, platform updates, and best practicesQualifications● 2+ years of experience in Performance Marketing / Paid Media● Strong experience managing campaigns on Google Ads and Meta Ads Manager● Understanding of conversion tracking, Google Analytics, pixels, and attribution● Strong analytical mindset with the ability to derive insights from campaign data● Experience working in a digital/media agency environment is preferred

Apply Now