Digital Marketing Manager

Job Title: Digital Marketing ManagerDepartment: MarketingLocation: umbai, Ghatkopar (On-site)Experience Required: 3–5 yearsIndustry Preference: B2B, healthcare, pharma, industrial, technical products or servicesJob PurposeImago & Getter is seeking a hands-on Digital Marketing Manager to drive digital visibility, website traffic, and qualified lead generation. This role will play an important part in building traction for the new website and supporting business growth through digital channels.The ideal candidate should be execution-focused, digitally strong, and comfortable working across performance marketing, SEO, LinkedIn, website content coordination, analytics, and lead generation. This is not a pure social media role. The requirement is for someone who can help turn digital platforms into a meaningful source of awareness, engagement, and business inquiries.Key ResponsibilitiesPlan and execute digital marketing activities across Google Ads, LinkedIn, Facebook, and InstagramSupport SEO planning and implementation, including keyword research, on-page optimisation, content recommendations, and coordination for technical updatesWork closely on website growth initiatives, including landing pages, lead forms, campaign pages, and conversion improvementBuild and manage digital campaigns aimed at generating qualified B2B leadsCreate and manage monthly digital communication calendars aligned with marketing priorities and business objectivesCoordinate with internal stakeholders and external partners for content, design, website updates, campaign assets, and executionTrack and monitor campaign performance across traffic, conversions, leads, engagement, and cost metricsSet up and manage analytics and tracking tools such as GA4, Search Console, Meta Pixel, LinkedIn Insight Tag, and campaign conversion trackingSupport the brand’s digital presence through LinkedIn content, website content updates, and thought-leadership-led communicationAlign digital initiatives with offline marketing activities, exhibitions, sales priorities, and product communication requirementsPrepare regular performance reports with clear observations, learnings, and actionable recommendationsKey Skills and Experience Required3–5 years of relevant experience in digital marketingStrong hands-on experience with Google Ads, LinkedIn Ads, and Meta AdsGood understanding of SEO, SEM, keyword planning, and website optimisationExperience working with Google Analytics 4, Search Console, and campaign reporting dashboardsUnderstanding of landing pages, lead funnels, remarketing, and conversion optimisationAbility to manage multiple tasks and execute with speed and accuracyStrong coordination and communication skillsComfortable working in a growing business environment with evolving prioritiesPreferred BackgroundExperience in B2B marketingExposure to healthcare, pharma, industrial, technical, cleanroom, or compliance-led categories will be an advantageExperience coordinating with agencies, freelancers, developers, or designersAbility to understand technical offerings and translate them into clear and effective digital communicationKey Deliverables / KPIsGrowth in website trafficIncrease in qualified digital leadsImprovement in cost per lead and campaign efficiencySEO progress across target keywords and organic visibilityStronger LinkedIn presence and engagement qualityImprovement in landing page conversionsTimely and accurate execution of campaigns and reportingApply:  | mentioning the position/location.

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