Associate & Senior Digital Marketer

Company DescriptionDigital Latte is a full-service creative digital agency born from a shared love for innovation and digital excellence. With a team of passionate and creative professionals, we specialize in crafting engaging content, leveraging consumer insights, and building brands that connect with audiences. Our mission is to go beyond the ordinary by delivering functional digital strategies, striking designs, and interactive experiences. With a deep commitment to originality, we aim to shape the future through ideas that inspire and drive impactful change.Role DescriptionWe are seeking both Associate and Senior Digital Marketers to join our team in Mumbai. This is a full-time, on-site role dedicated to developing, executing, and optimizing digital marketing strategies. The responsibilities include managing and analyzing social media campaigns, driving lead generation initiatives, tracking performance using web analytics, and contributing to overall marketing efforts. Team members will collaborate closely to ensure that campaigns are innovative, engaging, and aligned with client objectives.Job DescriptionManage day-to-day digital marketing programs, campaigns and processes including budgeting, forecasting, accruals and reporting Development of digital marketing plans, programs and scope of services Create, curate, and manage all published content (images, video and written).Work closely with brand design, communications, policy, growth marketing, and other teams to execute coordinated strategic campaignsDeveloping and executing a comprehensive social media strategy focused on high-quality content. Monitor trends in Social Media tools, applications, channels, design and strategy.Provide social community insights and best practices via analysis of post engagement and response, track influencers and enhance community engagement.Developing social media strategy. Launch and oversee online social media campaigns and contests.Execute marketing designs and activities to establish and maintain brand presence in the market.Create and contribute content to site through blogs, webinars, whitepapers, etc. on a regular basis. Attend and participate in industry events.Managing SEM Ad Campaigns, Website Backend, Google Analytics Goals & Reports.Creating and Contributing Ideas & Pitch Presentations.RequirementsStrong skills in online marketing, branding, social media marketing are desirable. Prior experience and training in online brand building would be a strong credential. Passionate, committed with a high level of energy 

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