Search Engine Optimization Executive

Execution of Delivery Plans: ● Develop and execute effective SEO strategies to drive organic traffic and improve website rankings. ● Conduct keyword research to identify relevant and high-performing keywords for content optimization. ● Optimize website content, including landing pages, blog articles, and product descriptions, for search engines and user engagement. ● Conduct on-page and off-page optimization, including link building, to improve website visibility and authority. ● Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement. ● Perform regular website audits to identify technical issues, improve site speed, and ensure proper indexing by search engines. ● Stay up-to-date with industry trends and search engine algorithm changes to adapt SEO strategies accordingly. ● Collaborate with content creators, web developers, and designers to ensure SEO best practices are implemented throughout the website. ● Analyze competitors' SEO strategies and identify opportunities to stay ahead in organic search rankings. ● Generate reports and present findings to the marketing team and management to showcase the impact of SEO efforts.Required Skills: ● Proven experience as an SEO Analyst with a track record of successful SEO campaigns and improved website rankings. ● Strong knowledge of search engine algorithms, ranking factors, and SEO best practices. ● Proficient in using SEO tools, such as Google Analytics, Search Console, Ahrefs, SEMrush, or Moz. ● Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions. ● Proficient in on-page and off-page optimization techniques, including keyword research, content optimization, and link building. ● Familiarity with HTML, CSS, and JavaScript for basic website optimization. ● Strong communication skills, with the ability to collaborate effectively with cross-functional teams. ● Exceptional attention to detail and the ability to prioritize and manage multiple projects simultaneously. ● Knowledge of social media and content marketing strategies to integrate SEO efforts with overall marketing initiatives. ● Stay updated with the latest trends and developments in SEO and digital marketing.Qualifications Bachelor's degree in marketing, computer science, or a related field. Proven experience as an SEO Analyst, with a minimum of 2+ years of experience. Relevant certifications, such as Google Analytics or Google Ads, are a plus. Experience with website analytics tools and SEO software. Strong understanding of SEO principles and best practices.Educational Requirements:● Bachelor’s degree in Business Administration, Marketing, Communications, or a related field. Preferred Qualifications: ● Previous experience in digital agency or a digital marketing role ● Bachelor's degree in Business Administration or Marketing & Communication

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