Ecommerce Marketing Manager

DO NOT APPLY IF YOUR CURRENT OR EXPECTED CTC IS ABOVE 9 LPA YOE: 4+ Years CTC: Up to 9 LPA Location: Mumbai (Andheri East) Responsibilities: ● Build and manage campaigns across e-commerce and quick commerce platforms like Amazon, Flipkart, Myntra, BlinkIt, Zepto, Instamart, etc.. ● Provide support to the client in terms of technical expertise with regards to the media plan curated for the client ● Analyze and optimize campaign performance, utilizing data-driven insights and strategy through quantitative analysis. ● Plan, strategize, implement, report and analyze Ad campaigns across multiple channels, continuously create, categorize and refine keyword lists to drive incremental conversions for the client. ● Maintain reporting or visualization dashboards to communicate data analysis effectively, focusing on marketing planning and budgeting, marketing ROI, campaign impact, and strategic KPIs. ● Deliver quantifiable improvements in ROI and conv. rate across all channels. ● Collaborate with the Client Services team to understand client requirements and devise e-com strategies & media plans to meet objectives. ● Work cross-functionally with internal teams, including creative and content to ensure seamless execution and alignment with overall business goals. ● Monitor campaign performance and results and provide feedback to the design and content teams along with recommendations to further optimize content ● Create, optimize, and oversee day-to-day management of e-com campaigns. ● Conduct in-depth market research and analysis to identify trends, opportunities, and competitive insights within the industry. ● Directly engage with platform contacts to leverage the latest technology and optimization methods. Skills Required: ● Proficiency in Amazon, Flipkart and Q-comm (BlinkIt, Zepto, Instamart) Ads ● Experience of working on tools like Amazon pi, Helium 10, Jungle Scout, AMS, Looker studio, etc.. ● Should demonstrate a track record of successfully improving Return on Advertising Spend (ROAS) and revenue for B2C brands ● Strong analytical skills and the ability to interpret data effectively ● A proactive and detail-oriented approach to campaign management ● Excellent communication and verbal skills

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