Director & Production Lead for Music Videos (In-House) (CTC: Best in the Industry + ESOP)

Location: Mumbai (HQ)Experience: 3-5 YearsCTC: Best in Industry + ESOPAbout PaRa MusicPaRa Music is building India’s most valuable Music Company.We are a private equity-backed, tech-led Music company focused on building IP and monetising large-scale music catalogues across India. Role OverviewWe’re looking for someone who can take a finished audio track and turn it into a compelling visual product, from concept to final video delivery.This is not a music composition role.This is a creative direction and production execution role focused entirely on music videos and visual content.You will be responsible for conceptualising, directing, managing, and delivering high-quality music videos across multiple Indian languages and genres.The audio tracks, artists, and music will already be provided; your role is to build the complete visual output around them.You should understand music emotionally and visually, while also being able to create cost-effective, scalable video content without compromising quality.Key Responsibilities• Conceptualise and direct music videos based on pre-produced audio tracks • Develop video treatments, moodboards, visual concepts, styling references, and creative direction for each release • Plan and execute shoots, including location planning, production coordination, casting, styling, art direction, and scheduling • Coordinate with DOPs, editors, production houses, stylists, choreographers, VFX artists, and creative vendors to ensure smooth execution • Manage end-to-end video production from pre-production to final delivery • Supervise post-production, including editing, colour grading, VFX, visual flow, subtitles, and final masters • Ensure high-quality final outputs suitable for YouTube, streaming platforms, reels, and digital campaigns • Create visually engaging content optimised for music consumption and audience retention • Develop smart, efficient, and cost-effective production models that allow the company to scale video output across multiple releases and languages • Balance creativity with production efficiency, budgets, turnaround timelines, and scalability • Work closely with internal marketing and content teams to align visuals with campaign strategy and release rollouts • Maintain consistency in quality, timelines, budgets, and creative standards across projects • Stay updated with music video trends, internet culture, short-form content behaviour, and evolving visual aestheticsRequired Skills & QualificationsCreative & Direction Skills• Strong experience directing and executing music videos is mandatory • Strong visual storytelling ability with understanding of modern music video aesthetics • Ability to translate audio emotion into strong visual narratives • Experience conceptualising shoots, styling, pacing, and visual treatment for music content • Strong understanding of youth culture, internet trends, reels language, and platform-native storytellingProduction & Execution Skills• Ability to independently manage music video production workflows end-to-end • Experience coordinating production teams, vendors, editors, and creative collaborators • Strong understanding of shoots, lighting, camera language, post-production, and final delivery workflows • Ability to create high-quality videos within practical and scalable production budgets • Ability to deliver polished, high-quality final videos within timelines • Strong project management and execution capabilityPreferred Profile• Experience working with music labels, artists, entertainment companies, creators, or production studios • Existing network of production vendors, editors, DOPs, stylists, or creative teams is a plus • Understanding of regional Indian content and multilingual audience behavior preferred • Someone who balances creativity with execution, speed, and budget efficiency • Passion for music, visuals, internet culture, and digital-first storytellingWe Are Looking For• Someone who can own the visual output of a song end-to-end • Someone who thinks beyond generic music videos • Someone who understands what audiences watch, skip, replay, and share • Someone who can create cost-effective, scalable video content without compromising quality • Someone who can consistently deliver high-quality visual content at scale • Someone with a strong creative instinct and execution mindsetWhy Join PaRa Music• Opportunity to shape the visual identity of one of India’s fastest-scaling music companies • Work across multiple languages, artists, and music genres • Build large-scale music video campaigns and artist worlds • Exposure to high-volume, digital-first music content production • ESOP for high performers

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