MarTech & Digital Growth Consultant

Who We Are:Dräger manufactures medical and safety technology products. In so doing, we protect, support, and save people's lives around the world in hospitals, with fire departments, emergency services, authorities, and in mining as well as industry. Founded in Lübeck in 1889, Dräger has grown into a worldwide, listed enterprise in its fifth generation as a family-run business. Dräger has more than 16,000 employees worldwide and is present in over 190 countries around the globe. In 2024, the company generated net sales of EUR 3.4 billion.Dräger technology is used all over the world. We operate in around 50 countries with our own sales and service companies directly on location where our customers are.About the job:Role: MarTech & Digital Growth ConsultantExperience: 5+ years post qualificationIndustry: Manufacturing / ConsultingLocation: Goregaon, Mumbai (HO) / Delhi / BangaloreDepartment: MarketingNote: One‑year contract designed as a gateway to long‑term career growth within our Martech teamPurpose of Role:Drive scalable, data-driven marketing execution by managing marketing operations, lead lifecycle, campaign performance, and channel partner enablement to deliver measurable business impact.Key Responsibilities:Marketing Technology & Customer Lifecycle ManagementManage marketing tools for performance, lead tracking, and reportingAlign marketing goals with CRM, automation, and dashboardsSimplify and scale marketing processesAnalyse end-to-end customer lifecycle and identify gapsDigital Sales: Marketing & Demand GenerationRun digital campaigns across paid, organic, email, and partnersSupport campaign planning and executionPerform segmentation, cohort, and A/B analysisOptimize targeting, messaging, and performanceE-commerce & Growth SupportSupport marketing for e-commerce platformsTrack traffic, conversions, and campaign resultsShare insights for strategy improvementSales Channel Partner (SCP) & Market Development Fund (MDF) EnablementSupport partner-led campaigns via MDFEnsure execution and performance trackingCapture learnings and best practicesLead & Funnel OwnershipAnalyse funnel from impression to conversionManage lead lifecycle and handover to Sales/SCPTrack lead quality and funnel performanceWork with Sales to improve conversionsPerformance Tracking & Business ImpactTrack campaign and marketing performanceAnalyse ROI and key trendsProvide data-driven reports to leadershipKey Skills & Experience:5+ years in marketing operations, MarTech, or digital performance marketingStrong expertise in CRM, analytics, and marketing tools (e.g., HubSpot, GA4, Power BI, LinkedIn Ads)Experience in B2B or industrial sectors preferredStrong analytical, stakeholder management, and execution skillsWhy Join Us?Inclusive and diverse workplace culture.Professional growth and development opportunities.Flexible work arrangements and supportive policies.Equal Opportunity Employer StatementDraeger is an equal opportunity employer that values diversity at all levels. We welcome applications from individuals of all backgrounds, including but not limited to race, ethnicity, gender identity, sexual orientation, disability, and veteran status.Application ProcessInterested candidates can apply by submitting applying to the job role. If you have questions about the role or our inclusivity practices, feel free to reach out to We look forward to welcoming diverse talent to our team!Apply now and be part of a team that’s engineering life-saving technology.

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