Growth associate

Creative Growth & Ads Strategist – Trackk (Mumbai | Full-time | In-office)About Trackk Trackk is building India’s freshest, fastest stock trading platform designed for the 18–30 audience. We move fast, experiment constantly, and care deeply about culture, design, and growth loops—not just traditional marketing.We’re looking for someone who lives online, understands what Gen Z resonates with, and can turn ideas into viral campaigns, ads, and growth experiments. This role is forcreative thinkers, culture nerds, meme lovers, storytellers, and growth hackers —not just marketers. Experience matters, butcuriosity matters more.Role OverviewYou’ll drive creative growth initiatives across social, ads, content, and experiments. The focus is onideas → execution → data → iteration.Not slides. You’ll work closely with founders, product, and design to create narratives and campaigns that get people talking and downloading.What You’ll DoBrainstorm and executecreative ad campaigns for Instagram & short-form platforms Turn cultural moments, memes, financial trends & Gen Z behaviour into content Runfast experimentsacross copies, hooks, formats, landing pages, influencers, and loops Track and optimise campaign performance across channels Ideate growth hacks and viral loops beyond paid marketing—referrals, content, community Work with design teams to translate ideas into high-quality creatives Build insights from data, cohorts, and user behaviour Constantly research what’s working at leading tech & culture-first brands globallyWhat We’re Looking ForStrong intuition aboutGen Z culture, internet trends, memes, reels, and youth behaviour Can turn raw ideas into content scripts, copy, hooks, and campaigns Can write creatively and communicate ideas clearly Curious, experimental mindset; not afraid to ship fast Experience in aB2C consumer-facing brandis a huge plus Ability to think end-to-end: idea → creative → ad → funnel → metricsBonus (Not Mandatory, but Big Plus)Has runMeta + Google Ads / UAC / performance campaigns Worked in fintech, trading, crypto, gaming, or consumer apps Has worked on campaigns that scaled organically or paid Experience with influencer strategy or social communitiesWho Will Thrive HerePeople who scroll Instagram/Twitter like it’s research Those who think in hooks, not headlines People who say “Let’s try it today” instead of “Let’s make a 2-month plan” Someone who cares aboutculture , not justcampaigns

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