Senior Media Buyer (Digital)

Sr. Media Buyer Job DescriptionExperience Required: 2 to 3 years of experience as Media Buyer with an Digital Advertising Agency.Major Roles & Responsibilities: Responsible for the creation of the ad account Responsible for the creation of the audiences Responsible for setting up the campaigns Responsible to monitor and auditing the campaigns Highlighting any discrepancies on the rates and expected KPIs Conducting analysis on a weekly basis and suggest further optimizations Collectively giving insights for the monthly reports to the planner Must conduct Pixel firing and pixel placements Responsible for the timely sharing proof of service to the planners Using Analytics tool such as Google Analytics, SimilarWeb, SEMRush for industry benchmarking Knowledge on Amazon Ads, Flipkart Ads and awareness of to run the ads on E-Commerce Platforms Assisting the Media Buyer in the day-to-day executions. Taking accountability for the work assigned and ensuring a smooth workflow between planning and buying team.Skills Required: Strong Communication & Time management skills Strong attention to detail, problem solving attitude and having an analytical mind Knowledge of Google Analytics, SimilarWeb, SEMRush Knowledge of Amazon Ads, Flipkart Ads

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