Head of Design – Experiential & Live Experiences

Who We AreWizcraft is in the business of creating experiences. Our staunch belief is that an event may be forgotten, but an experience will last a lifetime. As pioneers in the events, exhibitions, activations, television, PR, and digital space, Wizcraft has played a defining role in shaping the event management industry in India.About the RoleWe are seeking an exceptional Head of Design to lead the creative and spatial design vision behind large-scale experiential events, global entertainment productions, brand activations, and immersive audience environments.This role will drive the design philosophy and visual storytelling across experiential projects including corporate events, award shows, entertainment IPs, exhibitions, and brand experiences. The Head of Design will translate creative concepts into visually compelling environments through stage design, spatial storytelling, multimedia integration, and immersive experience design.The ideal candidate combines design excellence, experiential storytelling, emerging technology awareness, and leadership capability to deliver world-class visual experiences that captivate audiences and elevate brand engagement.Industry RequirementCandidates must come from the Media, Entertainment, Experiential Marketing, or Event Management ecosystem.Relevant industry backgrounds include:• Experiential marketing agencies• Event production companies• Entertainment and live show production• Brand activation agencies• Stage design, spatial experience, or exhibition design studiosKey ResponsibilitiesDesign LeadershipLead the overall design vision and visual identity for experiential campaigns, large-scale events, and entertainment productions.Translate strategic concepts into compelling spatial, stage, and visual environments.Establish design standards and creative direction across projects.Experience & Spatial DesignConceptualize immersive stage designs, installations, and experiential environments.Develop spatial storytelling that integrates architecture, lighting, digital media, and stagecraft.Collaborate with production teams to ensure design feasibility and excellence in execution.Creative CollaborationPartner with strategy, creative, and client servicing teams to develop visually powerful experiential concepts.Guide multidisciplinary teams including set designers, 3D artists, motion designers, lighting designers, and production specialists.Ensure design integrity from concept through execution.Pitch & Concept DevelopmentLead visual design for major pitches and proposals.Create compelling visualizations, mood boards, and experience narratives that strengthen client presentations.Support business development teams in winning new projects.Innovation & Design TrendsTrack global trends in experiential design, stagecraft, immersive environments, and live entertainment.Introduce new creative formats including projection mapping, interactive environments, digital installations, and multimedia experiences.Elevate the organization’s design reputation within the experiential industry.AI & Emerging Technology CapabilityStrong familiarity with AI tools and technologies transforming design workflows and creative ideation.Ability to use AI tools for concept visualization, rapid prototyping, creative exploration, and design inspiration.Understanding of how AI, immersive technologies, projection mapping, AR/VR, XR stages, and generative design enhance experiential environments.Champion adoption of AI-assisted creative tools within design teams to accelerate ideation and visual development.Scale of Productions ManagedThe ideal candidate should have experience designing and delivering large-scale productions such as:Global award shows, entertainment properties, and large televised events Stadium-scale concerts and festivalsLarge corporate conventions and product launchesHigh-budget brand activations and experiential marketing campaignsInternational exhibitions, pavilions, and immersive installationsExperience managing design for productions ranging from ₹20 Cr to ₹200+ Cr scale will be, highly valued.Technical Design CapabilitiesStrong technical understanding of experiential production including:Stage architecture and scenic designLighting design and show integrationProjection mapping and large LED environmentsInteractive installations and digital environmentsImmersive spatial environments and experiential architectureCollaboration with technical production, engineering, and fabrication teamsAbility to balance creative ambition with technical feasibility and production realities is critical.Software & Design Technology EcosystemHands-on familiarity or leadership oversight across leading design and visualization toolsincluding:Cinema 4DBlenderUnreal EngineTouchDesignerAutodesk 3ds Max / MayaAdobe Creative SuiteAI-based visualization and generative design toolsReal-time rendering platformsUnderstanding of emerging workflows combining AI, real-time rendering, and immersivetechnology will be a strong advantage.Leadership ResponsibilitiesBuild and mentor a high-performing design and visualization team.Establish creative processes for concept development, visualization, and design execution.Inspire a culture of innovation, experimentation, and creative excellence.Key Skills & CapabilitiesExperiential and spatial designStage and show designBrand environment and installation design3D visualization and concept developmentVisual storytelling and immersive experience designMultimedia integration (lighting, projection, digital media)AI-enabled design exploration and creative workflowsLeadership and creative directionWhat you need to have12–18 years of experience in experiential design, event design, entertainment production, or spatial design.Prior roles such as Creative Director, Design Director, Experience Design Lead, or Head of Design.Proven experience designing large-scale events, entertainment productions, brand activations, or immersive environments.Strong exposure to stage production, multimedia design, and large-format visual storytelling.What Success Looks LikeVisually iconic experiential productions that captivate audiences.Award-winning stage and environment designs.Consistent design excellence across all experiential projects.Strong creative reputation within the experiential and entertainment industry.

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