Freelance Graphic Designer

1. Brand Understanding & Alignment: - Decode the brief as shared by supervisors, identifying brand requiremnts and identity, target audience etc - Maintain a deep understanding of the brand's voice, tone, and messaging guidelines, ensuring all art work aligns with the brand's identity and values 2. Design Creation: Develop static + dynamic creative design layouts for marketing materials, including but not limited to social media posts, email campaigns, etc. 3. Research: - Stay up-to-date on industry trends and best practices to create innovative art work to ensure that designs are relevant and effective in capturing the target audience's attention - Conduct research to understand the target audience demographics, preferences, and behavior to tailor messaging effectively. - Monitor and analyze the performance of designing efforts, leveraging data and insights to inform future designs 4. Time Management: Following of internal TATs, tasks prioritization, and timely delivery of work. 5. Operations: Adherence to documented SOPs.

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