Performance Marketing Specialist (Google Ads)

We are seeking a results-oriented Performance Marketing Specialist with strong hands-on experience in Google Ads. The ideal candidate is data-driven, commercially minded, and capable of scaling paid campaigns that directly impact revenue growth.ResponsibilitiesDevelop and execute full-funnel paid media strategies across Search, Display, YouTube and Performance MaxStructure and optimize accounts to maximize efficiency and scalabilityContinuously test ad creatives, bidding strategies and audience segmentsTrack and analyze campaign performance using Google Analytics and Google Tag ManagerIdentify growth opportunities and provide actionable recommendationsReport on KPIs including CPA, ROAS, conversion rate and revenue impactQualifications2+ years of experience managing and optimizing Google Ads campaignsProven track record of improving ROAS and reducing acquisition costsStrong understanding of conversion tracking, attribution and funnel optimizationComfortable managing significant monthly ad budgetsStrong analytical thinking and problem-solving skillsAbility to work independently in a remote environmentWhat You’ll GainCompetitive compensation aligned with performancePerformance-based incentivesHigh ownership and impact in a growth-focused environmentLong-term career development opportunities

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