Digital Marketing Lead - Real Estate

Position Overview We are seeking an experienced Digital Marketing Specialist with strong expertise in SEO, online lead generation, and team management . The ideal candidate must have prior experience in the real estate sector , with a proven record of generating qualified leads and driving bookings from digital campaigns . Key Responsibilities ·       Develop and implement digital marketing strategies tailored to real estate lead generation and conversion. ·       Manage and oversee the performance of a digital marketing team, ensuring targets and KPIs are met. ·       Execute and optimize SEO strategies to improve search rankings and organic traffic. ·       Plan, execute, and monitor paid campaigns across Google, Meta, LinkedIn, and other platforms. ·       Leverage AI tools, CRM systems, and automation to streamline lead nurturing and reporting. ·       Coordinate with sales teams to ensure smooth lead-to-booking conversion . ·       Create, review, and oversee marketing creatives and content (social media posts, ads, videos, landing pages). ·       Track, analyze, and report campaign performance with actionable insights. ·       Stay updated with the latest digital marketing and real estate trends . Requirements ·       Bachelor’s/Master’s degree in Marketing, Business, or related field. ·       3–6 years of digital marketing experience with a proven track record in real estate lead generation & bookings . ·       Strong expertise in SEO, SEM, Google Ads, Social Media Marketing, and Analytics tools . ·       Experience in team handling with leadership skills. ·       Proficiency in Adobe Photoshop, Canva, and video editing tools (preferred). ·       Strong analytical mindset with ability to drive ROI-focused campaigns . ·       Excellent communication, problem-solving, and decision-making skills. What We Offer ·       Competitive salary + performance-based incentives. ·       Career growth opportunities with leadership exposure. ·       Access to cutting-edge digital tools and strategies. ·       A collaborative, supportive, and growth-driven work environment.

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