Performance Marketer : Meta Ads

Job Title: Performance Marketer – Meta Ads Location:India (Remote) Shift Timings:7 PM – 4 AM IST About Us: At Simplia Inc., we’re not just another tech company. We’re an AI-powered disruptor based in Los Angeles, revolutionizing the way small to mid-sized businesses grow through state-of-the-art digital marketing solutions. Our sights are set high—we’re on a mission to evolve into a $100 million leader in the industry, and we’re looking for the best of the best to join our team. The Opportunity: Are you an aggressive, results-obsessed performance marketer with a proven track record of driving 3X+ ROAS? Have you helped startups scale to $100 million or more in revenue with your strategies? If you're ready to lead, innovate, and be the driving force in taking a company from ambitious goals to record-breaking achievements,Simplia Inc.wants you. This is your chance to step into a pivotal role where your expertise, leadership, and hunger for success will directly influence the trajectory of a high-growth AI company. As a part of the initial screening process, please fill the Google Form below: Google Form Link What You’ll Do: Meta Ads Campaign Strategy & Management Develop, implement, and optimize paid campaigns onMeta (Facebook & Instagram)to drive performance and meet business objectives. Lead theend-to-end campaign execution : creation, audience targeting, ad copywriting, and budget management. Conduct in-depth audience research and leverage Meta’s targeting tools to ensure campaigns reach the right people. Performance Analysis & Optimization Analyze campaign data to optimize for CPA, ROAS, CTR, and conversions. Continuously refine targeting, bidding strategies, and creative assets. ConductA/B testingon ad creatives, formats, and audiences to improve performance. Budget Management Oversee and manage campaign budgets to ensure cost-effective advertising and maximize ROI. Forecast and adjust budgets based on performance, ensuring optimal ad spend allocation. Creative Strategy & Optimization Collaborate with creative teams to develop engaging ad formats (carousel, video, static, etc.). Optimize creative assets for engagement, conversions, and campaign performance. Reporting & Communication Generate and present campaign reports with actionable insights. Align with clients/internal stakeholders on objectives, updates, and strategies. Meta Ads Best Practices & Compliance Ensure all campaigns adhere to Meta’s advertising policies. Stay updated withMeta Ads innovations and featuresfor improved performance. Cross-Functional Collaboration Work with design, content, and analytics teams for aligned execution. Ensure proper tracking, pixel setup, and accurate data flow. Continuous Learning & Improvement Stay ahead of social media advertising trends and Meta platform updates. Experiment with new formats and features to maximize opportunities. Qualifications: Must Have: Meta Ads Certification (Mandatory) Proven experience runningMeta Ads campaignswith measurable results. Strong understanding of CPA, ROAS, CTR, and conversion tracking. Proficiency inMeta Ads Managerand related tools. Excellent communication and reporting skills. Preferred Skills: Meta Blueprint Certificationor equivalent advanced credentials. Experience with advanced ad formats likeDynamic Ads&Instagram Stories Ads . Familiarity with Google Analytics or third-party analytics platforms. What You Bring: Experience:5+ years in performance marketing, scaling startups or working with high-impact agencies. Proven Track Record:Delivered 3X+ ROAS and scaled campaigns contributing to $100M+ revenue growth. Leadership Excellence:Ability to mentor, guide, and manage marketing teams. Technical Mastery:Expertise in Meta Ads and digital marketing tools. Aggressive & Goal-Oriented:Relentless focus on achieving measurable business growth. Analytical Prowess:Skilled in turning complex data into impactful strategies. Exceptional Communication:Confident in influencing and inspiring clients & teams. What We Offer: Competitive Pay:With performance-based incentives for top achievers. Remote Flexibility:Work from anywhere in India on US shift timings. High-Impact Role:Your strategies will directly influence company growth. Growth-Focused Environment:Thrive in a culture that celebrates innovation and big wins. Legacy Opportunity:Play a key role in Simplia Inc.’s journey to unicorn status. Commitment: We seekdedicated professionalswho are ready to invest their expertise and passion into buildingSimplia Inc.into a $100M+ leader. If you’re a growth-drivenPerformance Marketer with mandatory Meta Ads Certification , ready to lead campaigns that change the game, we want to hear from you.

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