Influencer marketing lead

Role SummaryWe are looking for an Influencer Marketing Lead. we are 10 year old influencer agency who can independently own, grow, and executeinfluencer-led brand campaigns within our agency.This role is ideal for someone who understands influencer marketing end-to-end — from creatordiscovery and campaign ideation to brand integration, execution, and account growth. You will work closely with the business development team during client discussions and take full ownership of campaigns once projects are closed.This is not a coordination or support role.This is an ownership-driven role within influencer marketing.Core ObjectiveOwn and scale influencer marketing initiatives for assigned brands by: Designing and executinghigh-quality influencer campaigns Building strong, long-term brand relationships Driving repeat collaborations and account growth Success in this role is measured through campaign quality, client satisfaction, and growth of influencer-led accounts.Key Responsibilities1. Influencer Marketing StrategyUnderstand brand objectives, audience, and campaign goals Translate brand briefs into effective influencer marketing strategies Identify and onboard relevant creators across platforms Ensure authentic and impactful brand integrations 2. Client Interaction & PlanningParticipate in client meetings along with the BD team Understand requirements, timelines, andbudgets Contribute to campaign proposals and execution plans Support closure discussions whenrequired3. Campaign Execution & DeliveryManage influencer campaigns end-to-end Coordinate creators, timelines, and deliverables Ensure timely execution and content quality Maintain strong day-to-day communication with brands4.Team & Account GrowthBegin with execution support as required As campaign volume increases, work with leadership to scale support responsibly Guide junior team members on execution best practices Identify repeat and long-term collaboration opportunitiesWhat We’re Looking For2years to 7 years ExperienceMust-HaveStrong understanding of influencer marketing and creator ecosystems Comfortable interacting withbrands and creators Ability to convert briefs into executable influencer ideas High ownership,accountability, and problem-solving mindset Ability to manage multiple campaigns independentlyGood to HavePrior experience at an influencer marketing agency Hands-on experience with Instagram, YouTube,Shorts, Reels Understanding of campaign performance and reporting What This Role Is NOTNot a pure sales role Not a coordination-only role Not a passive account management role Growth & Progression Clear path to managing larger influencer marketing accounts Opportunity to lead multiple brandportfolios over time Exposure to high-impact campaigns and strategic clients Culture FitWe value ownership, creative thinking, and execution excellence.We focus on meaningful creator-brand collaborations.We move fast, learn continuously, and scale what works.This role is ideal for someone who wants to take ownership of influencer marketing programs and grow with a high-performance agency

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