Job Title:
YouTube Ads Specialist
Company: Lotus Interworks
Location: Kannur, Kerala
Created: 2025-08-23
Job Type: Full Time
Job Description:
Title: YouTube Ads SpecialistLocation: Remote (Preferably working in US time zone)Employment Type: Full-TimeAbout UsWe are a fast-growing B2B marketing company helping small and medium businesses in the US generate high-quality leads and grow revenue through innovative digital strategies. With our new focus on YouTube Ads as a lead generation powerhouse, we are looking for a data-driven, creative, and growth-minded YouTube Ads Specialist to join our team.Why Join Us?Work on high-budget campaigns targeting US businesses ($2k–$10k packages).Freedom to experiment with creative strategies and see direct impact on client growth.Work in a collaborative, remote-first environment.Competitive compensation + performance incentives.Your RoleAs our YouTube Ads Specialist, you will:Plan, execute, and optimize YouTube ad campaigns to generate B2B leads.Develop audience research and targeting strategies.Collaborate with our creative team to develop video ads, scripts, and funnels.Monitor performance, run A/B tests, and ensure ROI-positive campaigns.Prepare and present campaign performance reports for clients & leadership.Stay ahead of YouTube Ads trends and continuously innovate.What We’re Looking For3–5 years of proven experience in running YouTube Ads campaigns.Strong track record of generating qualified B2B leads through paid video campaigns.Hands-on experience with Google Ads, YouTube Ads Manager, tracking & analytics tools.Excellent knowledge of audience targeting, funnel creation, and retargeting.Creative thinker with ability to write scripts and optimize creatives.Data-driven mindset — you make decisions based on metrics, not guesses.Strong communication skills and ability to work with remote teams.Nice-to-Have (Bonus Skills)Experience with LinkedIn Ads / Google Ads.Video editing or scriptwriting skills.Previous work with US or international B2B markets.Perks & BenefitsCompetitive salary (based on experience).Performance-based bonuses.Remote & flexible working.Opportunity to lead YouTube strategy for international clients.