Public Relations Manager

Public Relations Manager Job Description: The Public Relations Manager will play a pivotal role in managing the organization's social media presence, integrating both public relations, content creation and writing responsibilities to effectively engage with the target audience and enhance brand visibility. Roles and Responsibilities: Develop and manage content for the organization's website, social media platforms (YouTube, Instagram, Facebook, LinkedIn), and other digital channels (Google Page and Google Sheets). Communicate with target audiences to foster and cultivate customer relationships. Build and maintain relationships with media outlets, journalists, and influencers. Assist in marketing plans, advertising, direct marketing, and campaigns. Produce creative content, including videos and blog posts. Liaise with designers, printers, and organize photo shoots. Maintain and update architectural awards and magazines. Conduct market research using customer questionnaires and focus groups. Develop and implement marketing strategies, often as part of a wider sales and marketing program. Evaluate and review marketing campaigns, advertising, and SEO effectiveness. Track marketing performance and prepare reports for management. Lead external agencies in managing events, press relationships, presentations, and promotional activities. Conduct research on industry trends to form PR strategy. Manage and update media lists and editorial calendars. Monitor media coverage and provide regular reports to management. Coordinate with external agencies and internal teams as needed. Assist in planning and executing special events and promotions. Create PR reports and presentations. Job Requirements: Strong written and verbal communication skills. Knowledge of media relations practices. Proficiency in social media platforms and understanding of social media strategies. Basic computer skills. Excellent writing, editing, and proofreading skills. Strong research and analytical abilities. Familiarity with content management systems (CMS) and digital publishing tools. Creativity and the ability to generate original ideas. Time management and ability to meet deadlines.

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