Digital Marketing Specialist

Company Description Tathaapi Spa & Wellness is one of the most trusted wellness and beauty brands in India, dedicated to rejuvenating lives through luxury spa and salon services. With over 10 spas located in Airports , premium hotels and resorts across 5+ cities, Tathaapi has grown to become India’s largest chain of spas. Serving more than 50,000 guests, the company employs 85+ team members devoted to alleviating stress and promoting well-being. Guided by a mission to enhance lives and support a healthy lifestyle, Tathaapi is focused on revitalizing and inspiring its community through exceptional services. Role Description This is a full-time, on-site role for a Digital Marketing Specialist, located in Jaipur. The Specialist will develop and execute online marketing campaigns, manage and optimize social media platforms, and utilize web analytics to drive strategic decision-making. Responsibilities include content planning, managing digital advertising, analyzing campaign performance, and collaborating with the team to grow the brand’s online presence. Qualifications Proficiency in Social Media Marketing and Online Marketing strategies Hands-on experience with Digital Marketing tools and techniques Knowledge of Web Analytics for performance measurement and campaign optimization Strong Communication skills for creating impactful campaigns and collaborating effectively Relevant certifications or a degree in Marketing, Business, or a related field (preferred) Experience in the wellness or beauty industry is a plus Ability to work well in a team and in an on-site environment

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